How Marketing Strategy Goes From Good, to Bad, to Ugly in 24 hours
Increase Sales
APRIL 5, 2012
Marketing strategy can begin very well such as great headline be it on a website, a printed advertisement, a 10 second elevator pitch or even an email subject line. Then what was initially a good marketing strategy can very quickly turn bad and ultimately can become very ugly. The Good to Bad to Ugly happens every day of the week because the majority of sales people as well as marketing firms are 100% clueless about the purpose of marketing along with the goals.
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