Sat.Apr 14, 2012 - Fri.Apr 20, 2012

Increase Sales

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Sales Leadership Talent of Understanding Motivational Needs

Increase Sales

Understanding motivational needs or what some call the prospect’s motives is a necessary sales leadership talent. Yet human motivation still remains a subject that provides angst to many individuals from employers to parents. What prompts one person to take action, to jump up and down and yet leaves others still on the status quo line has small business owners, those in sales management to even parents scratching their heads in wonder and confusion.

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What Is Missing in Social Equity

Increase Sales

Simply speaking, social equity is a term to define the impact of social media actions (think return on investment) for an organization. This impact is directly connected to the relevance of the postings through various metrics. However, there is something else than is being missed by some small business owners to C Suite executives and that is engagement as well as value as perceived by your ideal customer.

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How to Increase Sales Myth Work Smarter Not Harder

Increase Sales

There are a lot of how to increase sales myths with “work smarter not harder” as probably one of the most common. Attend many of the sales training coaching seminars to workshops or even some some of the sales management software tools (customer relationship management CRM) and eventually you will hear all about you, as the individual contributor, need to “work smarter not harder” if you want to increase sales.

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Poor Business Processes Reinforce Pocket Poor

Increase Sales

Business processes ranges from the sales process to the marketing process to even payment process for small business owners to Fortune 100 organizations. When these business processes are not clearly delineated, written down, they drain profits away from the bottom line and create pocket poor results. Credit www.sxc.hu. The origins of the word process come from the Latin word “procedere.” This word is comprised of “ pro” meaning forward and “cedere” meaning to

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Relationship Marketing and the Continuum of the Social Media River

Increase Sales

Relationship marketing through the various channels or rivers of social media continues to grow. What is so revealing is that people connect with you through a continuum of rivers. The initial attraction may be through an actual face to face meeting, a comment on a blog or in a discussion group or through a mutual acquaintance. Credit www.sxc.hu. The more channels you have both inbound (Social Media and the Internet) and outbound (more traditional marketing activities) the greater opportunity y