Sat.Mar 03, 2012 - Fri.Mar 09, 2012

Sales Training Connection

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Maximize profitability – sell value and manage price expectations

Sales Training Connection

Selling Value. To maximize profitablity, your s ales force needs to do more than sell product – it must create value and manage price expectations. That’s a double barrel challenge that’s easy to say, but difficult to do. Let’s explore the first part of the challenge – creating value. Unfortunately, this notion of value has been talked about so much, by so many that the concept has become a bit fuzzy.

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Leverage sales expertise – advice from Dr. Oz

Sales Training Connection

Sales management lessons from Dr. Oz. When I think of Dr. Oz – a kingpin of medical media – I don’t think of someone who provides advice on leadership. But in the current issue of Fortune , he does just that. In “the best advice I ever got” column, Dr. Oz talks about becoming chief resident at Columbia University and how he was mentored by Dr. Keith Reemtsra.

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Ignore the buyer … a costly sales mistake!

Sales Training Connection

Becky Quick one of the anchors on CNBC recently related a personal story in Fortune that not only rings true, but reminds me – and I suspect many other women – of one of the “deadly sins” of selling. When purchasing a new car she did extensive research, and only needed to test-drive before “plunking down her money”. But it turned out not to be that easy ….

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