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Does Social Media Really Generate Revenue?

Zoominfo

Facebook was founded in 2004, Twitter in 2006, Instagram 2010, Snapchat 2011, and TikTok in 2016. At a high-level, our research shows a strong correlation between social following and revenue. As these social networks have risen, a graveyard of failed businesses trailed behind them, Friendster, MySpace, Vine, and so many more.

article thumbnail

Does Social Media Really Generate Revenue?

Zoominfo

Facebook was founded in 2004, Twitter in 2006, Instagram 2010, Snapchat 2011, and TikTok in 2016. At a high-level, our research shows a strong correlation between social following and revenue. As these social networks have risen, a graveyard of failed businesses trailed behind them, Friendster, MySpace, Vine, and so many more.

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How the emotional impact of money can ruin a sale – and what to do about it

Selling Essentials RapidLearning Center

These psychological effects are described in a number of research studies. In one experiment , out of the University of Minnesota, researchers recruited two groups of volunteers and primed one group to think about money. Another study , from university researchers in Hong Kong, found that thinking about money makes us more guarded.

Scale 59
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Here’s another reason to get the discussion off of price

Selling Essentials RapidLearning Center

Behavioral research suggests that there is such a reason, and it’s a psychologically deep one. Kathleen Vohs is a marketing professor at the University of Minnesota who has researched the psychology of money. But is there another reason to get away from purely monetary considerations? Money-priming. play Monopoly.

Journal 59
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The Ultimate List of YouTube Channels for Sales Professionals

Zoominfo

With just the click of a mouse and a quick Google search, today’s sales reps have a whole host of resources right at their fingertips—resources that help them streamline and simplify activities like prospect research, sales outreach, and professional development. His focus is to accelerate peak performance fast. The SalesPOP! Sales for Life.

Channels 187
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Spaced Reinforcements: Helping Sales Readiness and Enablement Win the Battle Against the Forgetting Curve

Mindtickle

Even more recent research like the 2006 report Spacing Learning Events Over Time: What the Research Says by Will Thalheimer indicates that “spacing is particularly beneficial if long-term retention is the goal.” Conversely, a rep who requires improvement in an area will see increased frequency in related questions and scenarios.

article thumbnail

Spaced Reinforcements: Helping Sales Readiness and Enablement Win the Battle Against the Forgetting Curve

Mindtickle

Even more recent research like the 2006 report Spacing Learning Events Over Time: What the Research Says by Will Thalheimer indicates that “spacing is particularly beneficial if long-term retention is the goal.” Conversely, a rep who requires improvement in an area will see increased frequency in related questions and scenarios.