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SMB a New Year Bright Spot for IT Sales and Marketing?

The ROI Guy

NOVEMBER 14, 2011

Hiring demands are increasing at the same time, from a low of only 20% planning staff additions in the latter half of 2010, to 31% currently planning staff additions. As well, quantifying the incremental business value of the proposed solution can help SMB IT understand the ROI and payback of perhaps paying more up-front.

Case Study 69
Case Study Marketing Proposal Hiring 69
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Tom Pisello: The ROI Guy: Is Return on Customer (ROC) a good.

The ROI Guy

NOVEMBER 8, 2006

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. With ROC the value of using the equation outwieghs these risks.

ROI 40
ROI Ideal Customer Profile Social Media Customer 40
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