The ROI Guy

OCTOBER 11, 2010

According to research from IDC and Forrester, marketing spending is anticipated to increase between 3 to 5% for 2011. This represents substantial growth when compared to 2009 cut-backs; however, even with the 2010/2011 snap-back in spending, most marketing budgets will remain below pre-recession levels.

Marketing 40

Marketing Lead Rank Lead Scoring Advertising 40

The ROI Guy

OCTOBER 22, 2010

Friday, October 22, 2010 Tech Marketers May Need to Rethink Budgets for 2011 according to new Harte-Hanks research Technology marketers are challenged today with handling proliferating marketing channels to reach and engage more overloaded, skeptical and frugal buyers than ever before. Alinean recognized by BtoB Magazine’s as one of To.

Harte Hanks 45

Harte Hanks ROI Marketing Social Media 45

LeadFuze

AUGUST 5, 2021

Direct Mail Marketing: What it is, Why Snail Mail Works, and How to Execute it. How Sales Pros Can Incorporate LinkedIn’s Active Status into Their Prospecting Outreach. Prospect on LinkedIn Without Being a Pesky Salesperson. A Post Worth Your Time. The content standards are impeccable. Salesforce Blog.

Top of Funnel 98

Top of Funnel Hiring Lead Rank Retail 98

The ROI Guy

AUGUST 4, 2010

This permanent shift towards frugal buyers has forced B2B vendors to fundamentally change the way they reach prospects and convert them to customers. Cut through the clutter - Buyers are inundated with marketing messages constantly via e-mail, web browsing, direct mail and advertising.

ROI 40

ROI Lead Rank Lead Scoring Social Media 40