B2B Cold Email Subject Lines: What’s Hot, What’s Not
Zoominfo
DECEMBER 20, 2019
Sometimes, prospects will give me their personal email address, after a good phone call, because it will get lost if I email their business account!”. For example, we sell to sales and marketing, so the fiscal calendar year drives decisions for our prospects. For our prospects, an example might be ‘summer slump.’ Seasonality.
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