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B2B Lead Generation: Are You Killing the Golden Goose?

Pointclear

This is the first in a series of four blogs about B2B Lead Generation marketing and sales metrics, and proverbs. Over the next four weeks we will talk about all of the statistics on the following table, though today we are going to focus on lead rate: Based on over 60,000 completed company dispositions per year (annualized for 2012).

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MTD’s MD Named As Top Sales Influencer For 2012

MTD Sales Training

Sean has been named as one of the Top 25 Sales Influencers For 2012 , which he is obviously very excited to know. Sean has been tipped as “one to watch” in 2012, so make sure you log on to the MTD Sales Blog every day to get your quick fix of expert sales knowledge. . Happy selling! Louise Denny. Marketing Manager. MTD Sales Training.

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Looking for Women B2B Sales Lead Generation Experts!

Score More Sales

I am flattered to have been nominated for this recognition – and would like to learn of more women involved in CRM, prospecting, lead identification, and inside sales in general. Looking for Women B2B Sales Lead Generation Experts! originally appeared on Score More Sales on March 20, 2012.

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The Pipeline ? 3 Lead Generation Myths That Will Clog Your Sales.

The Pipeline

RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. 3 Lead Generation Myths That Will Clog Your Sales Funnel & Keep You From Closing More Sales. 3 Sales Lead Generation Myths That Will Hold You Back From Closing More Sales. Leads are Qualified. April 2011.

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3 Steps to Fully Optimized B2B Prospect Development

Sales and Marketing Management

Issue Date: 2012-12-10. Teaser: B2B prospect development – the combination of lead generation, lead qualification, lead nurturing and lead hand-off to sales – is a critical element that many marketing and sales teams are failing. Author: Dan McDade. read more

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5 Critical Things to Consider When Evaluating Lead Generation Companies

Pointclear

Given that I run one of the many lead generation companies it will not surprise you to learn that I believe a 3rd party focused on response management, lead generation and qualification and lead nurturing is capable of doing a much better job of those services than you are likely to find inside most companies.

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3 Steps to Produce Content to Feed Lead Generation

SBI Growth

Marketing and sales leaders can end the struggle to produce content for Lead Generation. Fast forward to 2012 and the buying process is radically different. SBI's Lead Generation offering provides our clients with Content Audits mapped to the buyer's journey, Buyer Personas, and a host of writing tools for success.