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A Sales Leader’s Blueprint for 2014

SBI Growth

You know you need to begin planning for 2014 now. You sell to a more informed buyer. Steve asked us to stress test his 2014 sales plan. Steve told us he was going to build 3 elements into his plan for 2014. Sales training. How does increasing base pay improve how his team engages with the changing buyer?

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9 Steps to Boost Sales in 2014 Part 1 Visibility

Score More Sales

Because buyers buy differently than they used to, smart sellers are now thinking about how they are viewed online and in various virtual ways. Various studies of buyer behavior show now that buyers are much further along their buying process when they engage with potential vendors. Increase Opportunities. Expand Your Pipeline.

Lead Rank 256
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5 Takeaways from a Sales Management Training

SBI Growth

I spent last week at a Sales Management training event with a client. Talent development is a key differentiator heading into 2014. This client is positioning itself to cater to the New Buyer. As a Sales Operations leader, you must be allocating the right resources to training. Gamify the training.

Training 300
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A Different Approach to 2014

SBI Growth

New Budget - Most buyers are making purchases with new budget dollars. Understand the buyer- A world-class sales force has deep knowledge of their buyers. They learn to speak the buyer’s language. Sales Process discipline- World Class Sales teams align their selling activities around their buyers.

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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When the Training Wheels Come Off

SBI Growth

Almost overnight, buyers stopped responding. Training dollars are being misallocated. Her sales manager knew her potential and sent her to a weeklong sales training. The Need-Payoff that she had been trained on was thrown out the window. Buyers had decided on the benefits they wanted before a sales call.

Training 293
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How to Drive Sales in 2014 with Content Marketing

SBI Growth

SBI’s content marketing offering has helped companies produce the content that buyers seek. It engages them and pulls them through the buyers journey. When trained and armed with the battle-tested tools, an Internal Content Marketing team can produce high quality demand generation content consistently. Key Takeaway.