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The Top Sales Tool for 2014

SBI Growth

As a Sales Operations leader, you have 3 major challenges heading into 2014. It has never been more necessary than it is heading into 2014. It may serve as inspiration for your 2014 strategic planning. Instead, they produced case studies from top clients. It’s low hanging fruit for 2014. Data Monitoring.

Tools 300
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A Case Study on Bridging the Sales and Marketing Gap

Sales and Marketing Management

Issue Date: 2014-07-23. While marketing was producing a lot of high-quality content to support sales conversations, sales had no way of easily knowing what content was at their disposal to use for lead nurturing and educating prospective buyers. Read about the fix. read more'

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What’s In Your Playbook?

Sales and Marketing Management

Issue Date: 2014-11-01. Teaser: If you believe the hype around studies that say customers feel they are through 60 percent (or more) of the buying cycle before engaging a salesperson, you could be giving your salespeople the wrong content for the wrong conversation. read more'

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Do This One Thing Now: If You Want to Double Revenue in 2014

SBI

What if today you were given notice that your sales quota will double in 2014. Recent studies have shown that the average rep spends just 35% of their time with prospects. As Nancy Bleeke writes in her new book, “ Conversations That Sell ” the purpose of every conversation is to get the prospect to either do or decide something.

Revenue 127
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How to Become a Social Executive

SBI Growth

A recent study by CEO.com shows that 70% of Fortune 500 CEO’s are not on Social Media. Get your copy by siging up for SBI’s 7th annual research tour: " How to Make Your Number in 2014: A Sales Strategy You Can Execute ". Leverage your network to help the organization make the number in 2014. Lack of Presence.

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How To Convert Free Trial to Paid Conversion Rate

LeadFuze

Free trials are a great way to introduce free trial to paid conversion rate. There’s no one-size-fits all model for conversion rates. A Totango study found that when a credit card was required for the free trial, 50% of people signed up. Most companies will see a much lower conversion rate, probably under 25%.

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Top Priority: Retaining Top Sales Reps

SBI Growth

In this 2014 edition he predicts that “HR organizations will shift their focus from cost reduction to retention and engagement.” Email and phone conversations filled the day. A time study can pinpoint the activities that drain hours from sales efforts. But a simple time study be just as effective. Not a moment was wasted.

Hiring 282