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2014 Planning Metrics for B2B Marketing Leaders

SBI Growth

The Holy Grail of 2014 Planning: Marketing Contribution as a % of Total Revenue. The metric of choice in 2014 is centered around Marketing Contribution to revenue. Find out how your 2014 plan stacks up against world-class plan outcomes. Download our 2014 Marketing Plan Success Metrics to help you maximize planning efforts.

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A Sales Leader’s Blueprint for 2014

SBI Growth

You know you need to begin planning for 2014 now. An Example— The visual is an example of the Sales Strategy Blueprint. An Example. Steve asked us to stress test his 2014 sales plan. Steve told us he was going to build 3 elements into his plan for 2014. Review it with this example. This is flawed.

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The Top Sales Tool for 2014

SBI Growth

As a Sales Operations leader, you have 3 major challenges heading into 2014. It has never been more necessary than it is heading into 2014. Let’s look at a few examples of how the BPM has been used in 2013. It may serve as inspiration for your 2014 strategic planning. It’s low hanging fruit for 2014.

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14 Examples of Socially Responsible Business Leaders

Zoominfo

For example, Apple is issuing $2.5 Though Gro was founded in 2014, it gained prominence in 2019 during the government shutdown. Mariana Vasconcelos, Co-founder and CEO, Agrosmart A farmer’s daughter, Vasconcelos started Agrosmart in 2014 as a way to provide farmers with accurate tracking data backed by AI technology.

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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CMO: Are you going to have a job in 2014

SBI Growth

You’re completing 2013 and building your marketing strategy for 2014. Poorly executing one of these major initiatives will cost you your job in 2014. Sign up for SBI’s 7th annual research tour: " How to Make Your Number in 2014: A Sales Strategy You Can Execute." Example – Companywide Communications Program.

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2 Ways to Dominate 2014 on Your Current Budget

SBI Growth

You see visions of making your 2013 and 2014 sales number. It’s possible you need to dip into your 2014 budget as well. However, if you execute, this budget reallocation will pay off in spades during 2014. At the end of the business case you should be able to say: “Yes, I can afford this project because of the ROI in 2014.”.

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