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Countdown to 2015: Top 5 Smart Selling Tools posts of 2014

SBI

2015 looks to be the most exciting year yet for sales and marketing solutions and for those who seek to improve their revenue. Want to accelerate your revenue marketing with tools that let you identify, prioritize and nurture leads? There’s a little something for everyone. Thanks for being a loyal reader.

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Highspot Raises $75 Million Series D-1 to Enable Revenue Teams Worldwide

Highspot

Highspot is the only sales enablement platform that equips revenue teams with guidance on what to know, say and show in every unique customer conversation. “Highspot has a strong vision — to enable revenue teams to drive growth through great customer conversations,” said Doug Pepper, General Partner, ICONIQ Capital.

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Marketing KPIs are changing. Here’s why.

Zoominfo

In 2015, they found that 70% of B2B marketing organizations reported the amount of pipeline they sourced as a KPI. Alison Rouse, VP of analytics at CS2 Marketing, also sees the shift as part of a broader trend toward more complicated deals. Rouse comments, “Too often it’s about marketing versus sales rather than one revenue team.

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BEYOND IT: The Breadth of DiscoverOrg’s Sales & Marketing Intelligence

DiscoverOrg Sales

5000 list as we provided IT-only data to our customers well into 2015. In 2016, spending on marketing technology rose to 3.24% of revenue, inching closer to the 3.4% of revenues that CIOs were spending. TEDD Interest Sparked by Big Data, Business Analytics, and Digital Transformation. Courtesy of CB Insights.

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Top Reasons Why Your Digital Agency Might Not Be Growing

BuzzBoard

And there could be more, including deals once thought solid unexpectedly slipping away to ‘no decision’; win rates barely outpacing loss rates, leaving revenue stuck in neutral. First opportunities slow then revenue stalls. Do note, selling misaligned solution bundles for revenue gains erodes trust and satisfaction.

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Top AI-Powered Video Roleplay Platforms Mindtickle | Brainshark | Rehearsal | Awarathon Feature List * – What’s best in 2023

Awarathon

Brainshark vs. Rehearsal vs. Awarathon The AI-powered video roleplay platform provides real-time analysis of sales rep’s behavior and performance metrics through the use of AI-driven analytics, allowing sales teams to make informed choices and adjust strategies quickly. The uncertainty arises from the abundance of possibilities offered.

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ZoomInfo x Bain: 10 Insights From Our CMO Event

Zoominfo

In short, a lack of go-to-market plays — coordinated, repeatable processes that can be run across companies to deliver key results for sales, marketing, or revenue operations teams. The Win Room is where you actually see how the plays are performing in the market, looking at the pipeline data and the analytics,” Dave said. “It’s

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