Maximizing Referrals: Strategies for Turning Your Network Into a Powerful Revenue Generator
No More Cold Calling
APRIL 13, 2023
In the summer of 2015, I got an urgent call from Barry, a colleague who was working with Dr. Stephen Timme and Finlistics on their sales strategy. In a nutshell: With an average conversion rate of 70 percent, referrals are the number one untapped source of new business, yet they are underutilized by sales organizations.)
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