Maximizing Referrals: Strategies for Turning Your Network Into a Powerful Revenue Generator
No More Cold Calling
APRIL 13, 2023
In the summer of 2015, I got an urgent call from Barry, a colleague who was working with Dr. Stephen Timme and Finlistics on their sales strategy. But prospects become clients much faster when you’ve been referred and have commitment from the leader than when you generate leads by bugging strangers (read: cold calling ).
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