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GTM in the UK: What To Know About B2B Data Privacy Compliance

Zoominfo

The UK General Data Protection Regulation (UK GDPR) The Data Protection Act 2018 (DPA18) The Privacy and Electronic Communication Regulations 2003 (PECR) Because non-compliance penalties can be costly , it’s important to become familiar with the components of each law and what they mean for your business.

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October 2018 B2B Blog Post Round-Up

Zoominfo

Welcome to our October B2B Blog Post Round-Up. 89% marketers cite email as their primary channel for lead generation ( source ). That brings us to the end of this month’s B2B Blog Post Round-Up. For more sales, marketing, and recruiting content, visit our B2B blog. Let’s get into it!

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How to Building a Data-Driven Marketing Plan for 2018

DiscoverOrg Sales

Have you made your 2018 marketing plan yet? B2B buyers research solutions months before buying. According to Salesforce, 94% of B2B buyers conduct online research at some point in the buying process. Make 2018 the year YOU adopt data-driven marketing: Get our free eBook ! Get started with our free eBook !

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November 2018 B2B Blog Post Round-Up

Zoominfo

Welcome back to our monthly B2B Blog Post Round-Up. We publish this series to recognize our favorite pieces of B2B content published each month. Today’s candidates use social media to find their future employers, and as a result, recruiters have embraced platforms like LinkedIn, Twitter, and Facebook as valuable recruiting channels.

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Top Lead Generation Statistics for 2018

Zoominfo

Millions of companies crowd the B2B universe, vying for the same share of business. There will always be prospects who need B2B products or services. What will change, however, is this: Marketers who fail to adapt to the changing B2B landscape will fall behind. Ready to learn more about the state of B2B lead generation?

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2018 Top MarTech Trends: Top Pain Points and Spending Priorities for CMOs

DiscoverOrg Sales

And what are the existing and emerging technologies that marketing teams will be spending more on in 2018? Whether you sell into the Marketing Department or you are marketer, check out our predictions for marketing spend in 2018, based on trends from year-over-year survey results. We expect to see this spend occur in 2018.

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15 Indispensable Company Research Tools for B2B Sales Reps

Zoominfo

In the world of B2B sales, company research is a critical aspect of any successful rep’s daily duties. As a B2B sales rep, the more you know about a prospect and their company, the easier it is to sell to them. The post 15 Indispensable Company Research Tools for B2B Sales Reps appeared first on ZoomInfo Blog.

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