DiscoverOrg Sales

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Inside Scoop: Learning from Equifax – How Sales Can Act on (and Anticipate) a Data Breach

DiscoverOrg Sales

For a great example of using Scoops to act on security breaches, see “Chipotle’s Big Burrito Breach – Malware with a Side of Chips”. The post Inside Scoop: Learning from Equifax – How Sales Can Act on (and Anticipate) a Data Breach appeared first on DiscoverOrg. Download the Full Buyer Persona Study.

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Raising the Bar: DiscoverOrg Q1 Recap

DiscoverOrg Sales

So far this year, we have added Act-On and Pardot® to our Marketing Automation integrations , allowing users to build lists and identify contacts from within DiscoverOrg and push that data directly to these systems.

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Putting the Human Back in Sales Conversations

DiscoverOrg Sales

Effective B2B storytelling often follows the same arc as a successful Hollywood screenplays : Three Acts consisting of (1) The Setup; (2) The Conflict, and (3) The Resolution.

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Why Recruiting is Like Marketing

DiscoverOrg Sales

Recruiters have a tough task to act as both a marketer and sales rep- attracting candidates and closing the deal! Then, we used data to determine whether we these activities drove a positive ROI, and whether we should adjust our investment levels. Learn How to Message and Motivate Like Sales and Marketing.

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Why is Storytelling Important in Sales?

DiscoverOrg Sales

And isn’t it just her luck that Excel is acting up at that very moment? Generations of sales reps there learned to not merely talk about technical capabilities and coverage, but to also paint the picture of the stressed-out executive who’s running late on a deadline to get a spreadsheet over to her CFO.

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9 B2B Sales Closing Techniques You Can Use Today

DiscoverOrg Sales

” Question 2: Act surprised. Act surprised, no matter which number they choose: “I’m surprised you picked a number that high! Ask your prospect to think of a scale of 1 – 10 , where 1 is “I would NEVER buy from you’ and 10 is ‘I wish you sold more so I could KEEP buying from you!”

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The Inside Scoop: Chipotle’s Big Burrito Breach – Malware with a Side of Chips

DiscoverOrg Sales

His original one act play, Coffee , won a staged reading at the Kennedy Center in the Source Theater Festival. Based in Washington, DC, Jeff’s experience includes broadcasting, strategic communications, PR, marketing, and media analysis.