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The Difference Between Gap Selling and Solutions Selling

A Sales Guy

Gap Selling has been out for over a year now and one of the most common questions I’m asked is, how is Gap Selling different than Solution Selling. There is no better sentence that helps define the difference between Gap Selling and Solutions Selling than the first one above.

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The ultimate guide to solution selling

PandaDoc

Probably the most popular approach to complex B2B sales, solution selling has been around for decades. Read this article to discover how the solution-selling methodology fares now, how top performers adapt it to modern times, and where to learn more about this approach. Solution selling methodology in a nutshell.

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Reps need to self-source leads

Sales 2.0

Understanding each buyer’s needs : We often think we know our buyers but somehow we don’t really “get it” at a core level. We have a “fuzzy” understanding of why our buyers’ buy and are missing the key emotional levers that really make them commit. You can’t just show up to a meeting and ask questions (“solution selling”).

Lead Rank 195
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Tech Sales – The shift from product selling, through solution selling, to customer needs selling

Artesian Solutions

Tech Sales – The shift from product selling, through solution selling, to customer needs selling. Technology companies may be some of the biggest game changers on the planet, but they are not immune from changing buyer behaviours and rapidly evolving customer expectations from increasingly informed end users.

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6 Sales Trends That Could Fizzle This Year [New Data]

Hubspot Sales

Salespeople acting as primary information sharers. Salespeople say that a change in the sales field that has had the biggest impact on their role is that selling has become more focused on presenting a solution than pitching a product or service. 6 Sales Trends That Could Fizzle This Year 1. Why the change?

Trends 87
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What Is Value Selling?

Gong.io

Value-based selling sees your sales reps putting buyers first, focusing on their needs at every sales funnel stage. In doing so, buyers see your reps as trusted advisors who cut through all of the information in the market to help them find the best solution. Why adopt a value-selling solution? Here’s why.

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Top Sales Strategies for Becoming a 1% Earner

Vengreso

He is the creator of the Top 1% Academy, where he trains on how to sell to buyers, whether they be CEOs, business owners, or entrepreneurs, and how to be in the top 1% of sales earners doing so. What are the 5 selling strategies? For this week’s episode, I am joined by Doug C. What is the most effective sales strategy?

Hiring 90