Increase Sales

APRIL 26, 2017

Have you ever viewed those headlines in emails or advertisements announcing this or that “shortcut” to improved results be it in sales, leadership, business operations, etc.? Good to great salespeople use a variety of tools to improve their efficiency and effectiveness.

Hiring 113

Hiring Advertising Advertising Facebook 113

Increase Sales

APRIL 6, 2017

One would think if they placed a paid advertisement for sales prospecting, they would answer their phones. Technology in this case is a sales prospecting tool and only a tool. How SMBs use that tool is up to them. The misuse of that tool or tools in this case a phone, voice mail or text appears to be rampant.

Small Business 91

Small Business Small Business Social Media Advertising 91

Increase Sales

OCTOBER 20, 2014

The reason is simple people believe other people usually family or friends before any advertising or other marketing activities no matter how good those actions are. Yet today mostly because of social media, we now see collective word of mouth advertising or what is called community marketing. The Power of Community Marketing.

Social Media 129

Social Media Marketing Small Business Small Business 129

Increase Sales

MARCH 6, 2018

Just listen to all the advertisements on television about this or that drug to cure this or that alignment. Even its Annual Goal Planning tool is based upon internal-self leadership. Look around at all the overweight people. This is an issue of internal self-leadership. There was and still is: Executive. Management. Customers Service.

Infusion 116

Infusion Advertising Advertising Course 116

Increase Sales

OCTOBER 17, 2016

Upon opening your toolbox, you will have a removable upper tray that contains your lightweight marketing tools. Down below is a larger compartment to hold those heavier tools. All of your tools have a cost. The heavier tools at the bottom of your toolbox have a lot of variety. Finally, there is that all important website.

Marketing 70

Marketing Advertising Advertising Referrals 70

Increase Sales

AUGUST 4, 2013

Newspapers and billboard companies for years have focused on subscribers and drivers to sell advertising. There is no guarantee (unless a direct mail piece or an 800 number have been included) those subscribers or drivers actually saw your potentially expensive advertisement. These are only impressions. Sites from a first page search.

Lead Rank 114

Lead Rank Lead Scoring Cold Calling Advertising 114

Increase Sales

NOVEMBER 28, 2011

Years ago, the first how to increase sales marketing action a small business took was to take out a paid local advertisement in the Yellow Pages because local customers used their fingers to walk through those hundreds of yellow pages. The goal of how to increase sales is suddenly far more simple than it was.

Marketing 128

Marketing How To Advertising Advertising 128