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How ZoomInfo’s WebSights Improves Retargeting Strategies

Zoominfo

Figure 1 : After connecting WebSights with Google Analytics, you can create segments with specific company attributes. Figure 2: An example of an audience segment with company attributes pulled in from ZoomInfo with WebSights and regular Google Analytics filters to drop into Google Ads.

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How ZoomInfo WebSights Improves Retargeting Strategies

Zoominfo

Figure 1 : After connecting WebSights with Google Analytics, you can create segments with specific company attributes. Or maybe you only want to retarget commercial banks with more than $1 million in annual revenue. Buyer behavior: Who wants to do business with us?

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8 Ways Marketing Analytics Can Drive Business Growth

Pipeliner

This is where analytics comes in. Marketing analytics is a powerful tool for businesses looking to grow and beat the competition. Little wonder 28% of marketers say marketing analytics data helps them effectively measure their marketing campaign performance. What is marketing analytics. Descriptive analytics.

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4 Reasons Why Your Gaming Website Isn’t Generating any Revenue

Pipeliner

So, compare the below list with your website to see where you went wrong, and your revenue will begin to climb up. They just created basic websites where people could play games and overcrowded them with ads to maximize revenue. If you don’t believe me go to your Google Analytics dashboard and find out by yourself.

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What’s new at Nutshell?

Nutshell

We’ve got a long list of improvements in the works, and we’re looking forward to continuing to invest in our product, service, and customers while advancing our mission of helping businesses grow their revenue with powerful, easy-to-use sales and marketing technology. View our Nutshell Analytics guide to learn more.

Analytics 127
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What Digital Marketing Certifications Should I Have to Sell to Small Business?

BuzzBoard

This includes online advertising essentials and best practices for managing and optimizing Google Ads campaigns. Another vital certification to have is the Google Analytics Individual Qualification (IQ). One certification your sales team should consider acquiring is Google certifications.

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The Best Software for IT Companies: Build an Effective Tech Stack

Nutshell

6 types of software for IT companies to add to your tech stack Customer relationship management (CRM) software Data management and analytics software Project management software Employee tracking and management software Support ticket software Communication software What is an IT company tech stack? We’ve got you covered.