Zoominfo

JUNE 2, 2021

Layering various customer buying signals on top of each other is a reliable, data-based approach to predict when a prospect is facing a business challenge that your product can solve. These data points flesh out ideal prospects that you can target. Don’t rely on just one type of data for modern outreach efforts.

Data 246

Data Intent Lead Rank Lead Scoring 246

Vengreso

JULY 31, 2023

We sift through heaps of data, trying to identify real opportunities. We don’t need more data. We need better data. Let’s talk about how you can kick your B2B buyer intent data to the next level, end the guessing game, and turn those UFOs into SQLs. We need data that gives us the “who” up front.

Intent Data 52

Intent Data Buyer Intent Intent B2B 52

Lead411

OCTOBER 23, 2023

8 Types of Bombora B2B Buyer Intent Signals? Lead411 partners with Bombora for B2B buyer intent signals built into the Lead411 platform. Bombora is a company that specializes in providing the most useful B2B intent data and buyer intent signals. Recent Posts 8 Types of Bombora B2B Buyer Intent Signals?

Intent Signal 96

Intent Signal Buyer Intent Intent B2B 96

Zoominfo

FEBRUARY 5, 2021

If you think a B2B sales funnel is an abstract idea, brace yourself. Your digital-savvy B2B prospect is researching the product they think they need. In fact, the majority of B2B buyers (64%) conduct research on vendor websites before they ever contact a sales rep. What Is a B2B Sales Funnel? Thank you, Marketing ).

Top of Funnel 179

Top of Funnel Ideal Customer Profile Funnel B2B 179

Zoominfo

MAY 1, 2023

In order to drive awareness, MQLs, pipeline — and ultimately revenue — from B2B advertising, you need to track the best success factors and strike a balance between top, middle, and bottom of funnel metrics. When launching a B2B advertising strategy, you’ll monitor traditional metrics, like clicks and conversions.

Advertising 130

Advertising Advertising B2B Top of Funnel 130

eGrabber

OCTOBER 5, 2021

B2B list building is nothing but building a list of B2B contacts who are likely to buy your product or service. Why you should build your B2B contact list ? Remember, whether you are launching a new product or hosting a free webinar or introducing an irresistible sales deal, you need a B2B contact list to reach out to them.

B2B 145

B2B Ideal Customer Profile How To Networking 145

Sales and Marketing Management

JANUARY 18, 2021

It is a well-known fact that telecommuting is becoming the norm regarding B2B sales. Another issue which has plagued B2B sales for years involves scenarios when a client (or prospective client) contacts the firm directly. Webinars and Conference Calls. Encouraging Remote Access. The Presence of a Virtual Receptionist.

Webinar Metrics 199

Webinar Metrics B2B Strategy Telecommunications 199

Zoominfo

JULY 13, 2020

personas based on poorly sourced data, or worse, no data at all), they can be highly misleading and result in failed product launches, subpar marketing campaigns, and lost sales. In order for personas to serve your goals, they need to be data-driven. So what, exactly, does a data driven persona look like?

Data 213

Data Buyer Persona Demographics Segment 213

Zoominfo

NOVEMBER 20, 2018

The modern B2B customer journey is more complex and multilayered than ever before. In a prospect’s path to become a customer, they often engage in a number of digital touchpoints—social media posts, paid advertisements, email promotions, blog posts, webinars, and eBooks to name a few. Multi-Touch Attribution Models. Custom attribution.

Lead Rank 236

Lead Rank B2B Top of Funnel Marketing 236

Zoominfo

JANUARY 11, 2021

The email inboxes of B2B executives are already filled with so much marketing clutter. Let’s take a look at what exactly B2B customer profiles are, how to create them, and how they can make or break your marketing campaign. What’s Included in a B2B Customer Profile? What is a Customer Profile? Identify your best customers.

Ideal Customer Profile 162

Ideal Customer Profile B2B Buyer Persona Top of Funnel 162

Gong.io

FEBRUARY 23, 2023

This article is part of the Gong Labs series, where we publish findings from our data research team. We analyzed three years of data, across 184 companies, and hundreds of thousands of deals to identify key shifts in buying behavior since 2020. Our data shows this decrease in seller interactions is two-fold. A global pandemic.

Data 121

Data Closing Buyer Call-back 121

Zoominfo

FEBRUARY 5, 2021

If you think a B2B sales funnel is an abstract idea, brace yourself. Your digital-savvy B2B prospect is researching the product they think they need. In fact, the majority of B2B buyers (64%) conduct research on vendor websites before they ever contact a sales rep. What Is a B2B Sales Funnel? Thank you, Marketing ).

Top of Funnel 130

Top of Funnel Ideal Customer Profile Funnel B2B 130

Zoominfo

JUNE 26, 2018

In modern business, data is a hot commodity. Everywhere we look there’s talk of data-driven sales, data-driven marketing, predictive learning, data hygiene , and so on. Data is a critical component of business success—no matter the industry, the size of the business, or how the business operates. SiriusDecisions.

Data 147

Data Buyer Persona B2B Telemarketing 147

Zoominfo

OCTOBER 13, 2020

That’s why it’s crucial to compile, analyze, and build customer retention strategies with churn data. Analyzing customer churn data allows you to identify patterns in customer behavior in relation to your organization’s actions. This model is made of statistical predictions coming from your churn analysis data.

Churn 173

Churn Retention Data Customer 173

Zoominfo

NOVEMBER 22, 2019

In fact, with just a few simple steps, DIY customer data segmentation for account-based marketing is a great way to get started. Most of the time, you don’t actually have to spend much time sorting out your Ideal Customer Profile (ICP) , because it already exists within your own customer data. Sound familiar? Great – Hold on to that.

Account Based Marketing 218

Account Based Marketing Segment Ideal Customer Profile Account 218

Zoominfo

JUNE 2, 2021

Layering various customer buying signals on top of each other is a reliable, data-based approach to predict when a prospect is facing a business challenge that your product can solve. These data points flesh out ideal prospects that you can target. Don’t rely on just one type of data for modern outreach efforts.

Data 130

Data Intent Lead Rank Lead Scoring 130

Zoominfo

DECEMBER 28, 2020

And they’re online buying signals—the data trail—that prospective buyers leave as they research solutions online. Buying signals in sales combine verbal cues and intent data, positioning your team to tailor prospect-focused communications. When B2B buyers need to solve a problem, they start researching online.

Lead Rank 309

Lead Rank Intent Data Closing Buyer Intent 309

eGrabber

SEPTEMBER 5, 2023

In the fast-paced world of B2B marketing, time is a precious commodity. One critical aspect of your role is B2B sales prospecting – identifying potential leads that align with your target audience and business goals. But you don’t need to worry, there are B2B sales prospecting tools to help you out. Those days are gone.

Ideal Customer Profile 59

Ideal Customer Profile B2B Prospecting Lead Generation 59

Close.io

AUGUST 1, 2018

Here's the recording of today's webinar about how to use data to accelerate your sales process. In today's webinar, we talked about how some of the world's fastest growing startups are creating and leveraging a data-driven sales process that helps their teams close more deals—faster. Tune in below!

Webinar Metrics 68

Webinar Metrics Sales Process Data How To 68

Zoominfo

OCTOBER 21, 2021

What makes the difference between a high-performing sales funnel and one that isn’t ready for the needs of a modern B2B sales motion? We believe the key is the right data and the tools that can drive insights at each stage of the prospect’s journey. Free Trial A Sales Funnel Has Four Stages: 1. Awareness Stage 2.

Top of Funnel 130

Top of Funnel Funnel Data Sales Qualified Lead 130

Zoominfo

JUNE 25, 2018

But can B2B marketers use YouTube to the same effect? Today’s blog post offers an in-depth guide to YouTube success for B2B marketers. Benefits of YouTube for B2B Marketing. Best Practices for Using YouTube for B2B. The good news is, there’s no shortage of ways to leverage video to create unique B2B content.

B2B 217

B2B Marketing Lead Rank Lead Scoring 217

Zoominfo

MAY 3, 2020

The modern B2B customer journey is more complex and multilayered than ever before. In a prospect’s path to become a customer, they often engage in numerous digital touchpoints—social media posts, paid advertisements, email promotions, blog posts, webinars, and eBooks to name a few.

Paid Content 130

Paid Content B2B Lead Rank Top of Funnel 130

Zoominfo

JUNE 22, 2022

In today’s crowded B2B ecosystem, where personalization and relevance are seen as crucial competitive differentiators, the idea of cold calling might seem archaic. What is B2B Cold Calling? B2B cold calling is simply calling a prospective customer before they’ve expressed interest in a product or service. Our answer?

Cold Calling 130

Cold Calling B2B Commission Exact 130

Zoominfo

MARCH 8, 2022

Your go-to-market actions are only as good as the data they run on. You can hire the best sales and marketing talent and outfit them with state-of-the-art CRM and automation tools , but without high-quality data, their efforts will fall short of your targets. What is poor data quality? Poor quality data is inaccurate data.

Data 130

Data Outsourcing Services Churn Buyer Persona 130

Zoominfo

OCTOBER 10, 2019

After all, the B2B buyer’s journey has become increasingly complex, as each prospect engages with a number of digital touchpoints on their path to becoming a customer. Over the past year, multi-touch attribution has become the predominant form of attribution modeling ( source ): Of B2B marketers who have adopted marketing attribution, 45.3%

Trends 160

Trends B2B Marketing Channels 160

InsightSquared

DECEMBER 20, 2019

This year at InsightSquared, we covered a variety of topics in our webinars, from RevOps process and rep coaching to marketing attribution and pipeline management. Keeping tabs on all this great content is never easy, so we’ve compiled a Best of List with top webinars from our team and partners, to guide you into the new year!

Webinar Metrics 62

Webinar Metrics Account Based Marketing SalesForce Forecasting 62

SBI

DECEMBER 18, 2018

Time to Get Your Data & Tech Stack in Shape for 2019. As you plan your sales and marketing strategies for next year, have you assessed the state of your data and technology stack? B2B companies are in planning mode this time of year. 4 out of 5 marketers say that data management is a top-5 weakness in their organization.

Ideal Customer Profile 123

Ideal Customer Profile Webinar Metrics Data Lead Rank 123

Close.io

JULY 17, 2018

Here's the recording of today's webinar about how to increase your sales conversion rates (and stop leaving leads on the table). One of the most painful problems that often haunts B2B founders and sales teams, is getting a high-value lead all the way to the finish line on a deal. Tune in below! Collin Stewart of Predictable Revenue.

Webinar Metrics 97

Webinar Metrics Conversion Sales Qualified Lead How To 97

Appbuddy

NOVEMBER 11, 2021

That’s why some B2B email marketers are searching for inspiration in unlikely places: their B2C counterparts. B2C brands are pros at using consumer intent data to send relevant content, like personalized product recommendations or store-specific promotions. This is an untapped opportunity in the B2B world. Forget B2B or B2C.

B2C 98

B2C Email Marketing B2B Marketing 98

Zoominfo

JANUARY 11, 2021

The email inboxes of B2B executives are already filled with so much marketing clutter. Let’s take a look at what exactly B2B customer profiles are, how to create them, and how they can make or break your marketing campaign. What’s Included in a B2B Customer Profile? What is a Customer Profile?

Ideal Customer Profile 100

Ideal Customer Profile B2B Buyer Persona Top of Funnel 100

SalesforLife

MAY 2, 2019

Don’t stop reading if you have missed the live webinar on “ What does AI have in store for B2B Sales ”? Jamie Shanks, CEO of Sales for life hosted the webinar and he began the session by introducing the panel of experts-Jim Dickie, Victor Antonio, and Chad Burmeister. • Ways to integrate basic AI into your sales process.

B2B 100

B2B Case Study Webinar Metrics Buying Cycle 100

Sales 2.0

JULY 28, 2020

SalesRoads is a leading B2B Appointment Setting and SDR Outsourcing firm. My company, SalesRoads (North America’s leading B2B Appointment Setting and SDR Outsourcing firm), spends much of its time supporting the SaaS (software-as-a-service) industry, so we wanted to better understand their situation in this pivotal moment.

Outsourcing Services 286

Outsourcing Services Pipeline Social Media Channels 286

InsightSquared

MAY 6, 2021

In the webinar, “From Lagging to Leading: The Essential Sales Metrics You Don’t Want to Miss,” InsightSquared’s, James Davison, Chief Product Officer, and Lynn Herman, Senior Customer Enablement Consultant, share tips on taking advantage of both Lagging and Leading Indicators. Revenue teams are buried in data. Consider: .

Webinar Metrics 62

Webinar Metrics Lead Rank Lead Scoring Leads 62

Hubspot Sales

DECEMBER 7, 2023

FastSpring reviewed 30 randomly selected businesses serving B2C and B2B markets across the globe and found a noticeable increase in Q4 sales. Now you know there’s some data and reasoning behind increased Q4 sales, here are top tips to help you score more deals. Leverage data-driven insights. 15 Tips to Score More Deals in Q4 1.

Data 117

Data Discount How To Quota 117