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Lead Nurturing Black Book: Learn How To Setup and Optimize for Growth

SalesHandy

30% of sales professionals believe that having introduced lead nurturing has been the most significant benefit to their team, resulting in better responses to campaigns and easier segmentation. Lead nurturing plays an essential role in high converting sales processes. What is Lead Nurturing.

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What is Inside Sales? Everything You Need to Know

Gong.io

These are the luxuries afforded to the typical inside sales rep. But aside from the obvious environmental difference, there’s a lot more that separates inside from outside sales teams, and that’s what we’re going to explore here. What is inside sales? . Inside sales vs. outside sales .

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Stop Cold Calling and Start Lead Nurturing

Markempa - Inside Sales

Salespeople who become trusted advisors and understand the needs of economic buyers are 69% more likely to come away with a sale. Here’s a nurturing litmus test: Can prospects benefit from the information you provide, regardless of whether they buy from you? It’s about relationships.

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Why would a company ever outsource anything?

Pointclear

That’s essentially what PointClear clients do when they engage us for outsourced lead generation. They get a cohesive team of B2B teleprospecting associates—experienced, educated and trained—who can deliver immediate results. Read Is it Better to Insource or Outsource Lead Generation? Plus they get support that’s hard (i.e.

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Inside Sales: Why good call guides are built on storytelling

Markempa - Inside Sales

In inside sales, it’s not just about what you “ask” prospects; it’s about when you ask them. This is where a lot of sales development reps get it wrong. Intuitively, fast, upfront and to-the-point seem like a sound approach and I’m a big fan of brevity.

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B2B Marketing & Sales Insights from Lori Wizdo of Forrester Research

Pointclear

I had the great the opportunity to interview Lori Wizdo , B2B marketing analyst at Forrester Research. Lori is a senior analyst with extensive marketing, sales, and operation experience in the information systems and software industries. B2B marketing and sales teams must agree on the sales-ready lead definition.

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The 11th Question to Ask Before Buying a Marketing Automation Solution

Pointclear

As I read the article, it occurred to me that I would add an eleventh critical question: Do you have best-practice lead generation and lead nurturing processes in place before you implement a marketing automation solution?