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Webinar Replay: Tips for Using Social Media in B2B Marketing


Did you miss our #InsightfulMarketer webinar with Oktopost on tips for using social media in B2B marketing? Daniel Kushner, CEO of Oktopost, shared some great insights around social media in the world of B2B marketing and best practices for successfully generating leads through social efforts. B2B Social vs. B2C Social. How many posts per day is ideal for B2B?

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Think Robots Will Replace B2B Sales Reps?

No More Cold Calling

Have B2B sales reps gone the way of CD players, the Rolodex, and analog radio—replaced by technology that gets the job done faster and better? Before they make contact, prospects have usually checked us out, compared pricing, read a white paper or two, listened to a webinar, and/or viewed a demo. B2B buyer engagement is at an unprecedented low. . Buyer 2.0 Not so.

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Tale of B2B Mobile Websites – Webinar Platforms

Score More Sales

I have spent some time ranting a bit about how poor many B2B websites are when it comes to utilizing them on a mobile platform, such as a smart phone or tablet. We know that according to eMarketer, “more than 59% of B2B purchase decision makers and influencers use their smart phones to gather information when purchasing products or services”. Others are helpful and engaging.

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Must See Sales Webinars

Score More Sales

With the spirit of working to ADD value in your sales career, or to help sales leaders with their teams, I wanted to share to extremely valuable webinars that are happening on 1/12 and on 1/15. The post Must See Sales Webinars appeared first on Score More Sales. In sales, time is money. Time is your ONLY currency until products and services are sold. Increase Opportunities.

12 Social Media Tips for B2B Marketers


In fact, 56% of B2B marketers now consider social media marketing core to their business, with 30% reporting that social media directly produces ROI, according to Demand Gen Report. While it’s true that social media can be just as valuable for B2B marketing as it is for B2C marketing, the two do require different approaches. For example, let’s say you’re hosting a webinar.

The Next Big Prediction in B2B Sales

Sales Benchmark Index

If you are wondering how, attend this webinar to see what Social Selling can do for you. In 2011, Gerhard Gschwandtner, publisher of Selling Power Magazine, made the last great prediction in B2B sales. What the Next Big Prediction in B2B Sales Means to You. If you are brave, and have the grit to be successful, register for this Social Selling webinar. In 7 years. Maybe.

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Trick or Treat? Dreamforce Goodies for B2B Marketers

Smart Selling Tools

Fortunately, there were many Dreamforce exhibitors with tools well designed to help B2B Marketers achieve significant gains, thus extending the value of their existing technology investment. I’ve sorted a few that are affordable, powerful and well integrated in marketing automation.  In my opinion, these are worth consideration. Learn more – Watch a 20 min webinar.  . What next?

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2 Sales Tools and Productivity Webinars on December 13th

Fill the Funnel

As you wrap-up what I hope was a successful 2012 and begin preparation for 2013, I think you will find some great ideas about sales tools during two Webinars to register for. In this webinar you will learn: How to identify which tasks to automate. Like all good Webinars, they will be recorded and available to watch later on, so Register for each one now, before it is too late.

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Nine B2B Sales Myths Busted

Score More Sales

The event was hosted by Docusign, and you can see the whole webinar here. You can hear the rest of what I said on the webinar , and thanks to Docusign for the cool graphic. The post Nine B2B Sales Myths Busted appeared first on Score More Sales. image courtesy of Docusign. Nancy made some great points about sales metrics and hitting sales numbers. Is it? Increase Opportunities.

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Webinars are Hot – Woosh! Plugin Automates the Details

Fill the Funnel

Webinars have finally come into their own as an effective marketing and lead-generation component for most B2B focused companies. You can select from an ever-growing collection of webinar platforms including old standards WebEx and GoToWebinar, along with some of the newer solutions such as Fuze Meeting, MeetingBurner and even Skype and Google hangouts for smaller web meetings. is an amazing new WordPress plugin that: Automatically creates effective, clean registration pages for your webinars. Original article: Webinars are Hot – Woosh! WOOSH! Woosh!

B2B Networking – Why Are You Here?

Increase Sales

With the holidays, this is a time of year for many B2B networking events.  Given this B2B networking event was a holiday Christmas party along with free food and adult beverages, it was well attended. Yet, I could not believe some of the small business owners and professionals who attended sat at tables with their smart phones and just ignored the B2B networking opportunities.

Mastering Tools and Methods of Prospecting Success #webinar

The Pipeline

By attending this webinar, sales professionals can learn about. Proven method for successful B2B Prospecting. • How to sustain a continuous flow of opportunities. Clinton Rozario is an expert in B2B lead generation and prospecting on social networks. He offers his expert advice about B2B sales lead generation at various forums and has written numerous articles on the same.

The Objective Seller #webinar

The Pipeline

Join me for this special webinar looking at: The Objective Seller – presented by With changes in the buying and selling dynamic, B2B buyers who are ready to buy are much better informed and more empowered than ever, you need to shift the conversation from your product to their objectives. May 12, 1:00 pm Eastern – register here. Building a better question.

Return On Objectives #Webinar

The Pipeline

With changes in the buying and selling dynamic, B2B buyers who are ready to buy are much better informed and more empowered than ever, and unless sellers are that much better prepared they risk being reduced to glorified order takers. Return On Objectives -  Harnessing Objectives to Drive Better Sales Conversations. Presented by  . Join me on March 19, at 3:00 pm Eastern.   .

Getting B2B Sales Reps to be More Social

Dave Stein's Blog

See information about upcoming webinar on social selling at the bottom of this post.). Understanding the force that is social media is a quite a task. But leveraging effectively it to advance your team’s selling efforts is beyond the capabilities of most companies. There is no lack of data to underline how far social media has progressed. Last year Facebook topped a billion users. Try this.

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Just in Time B2B Sales Resources

Score More Sales

Follow some of my colleagues through their Twitter handles or via their blogs and you’ll be near some of the best B2B sales advice you can get. ES Research just posted three new webinars for sales leaders – about sales talent, connecting sales to marketing better, and one with LinkedIn on 5 Ways to Close More Business with LinkedIn’s Sales Masters. Close More Deals.

How to Run Profitable B2B Influencer Engagement Programs #Podcast

Social Media and Sales Strategy

Today’s podcast ( download here ) is focused on why Influencer Engagement programs are vital and how to run one effectively in the B2B sales and marketing space. Launch and host a webinar series with influencers as participants. Launch and host a webinar series with influencers as participants. 75% cited influencer engagement as an effective in lead generation.

Change Your Words, Improve Your Results in B2B Marketing

Increase Sales

In B2B marketing, the words one writes can dramatically change one’s results. Adestra analyzed 1.158 billion business to business (B2B) emails sent within the last year.  This knowledge can also be transferred to any type of B2B marketing such as content marketing, blogging and even just general conversations at those B2B networking events. Increase sales.

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5 Things You Can Do To Improve B2B Lead Generation

B2B Lead Blog

B2B Lead generation is rapidly changing process for companies with the advent of MarTech. . Join me Thursday, July 28 at 10 am PST for an exclusive webinar. I’ll be sharing where B2B marketers can focus and what on the “best few” things they can do to improve their b2b lead generation efforts immediately. Register for “5 Things You Can Do Immediately to Improve your B2B Lead Generation.” If you’re want to get the most out of your B2B lead generation, make sure you attend this webinar. Nurture leads more effectively.

Should You Use Pinterest for B2B Marketing? Yes or No in 5 Minutes

Sales Benchmark Index

This is where blog articles and ebooks are gaining traction in b2b marketing. This is an opportunity for B2b to demonstrate expertise and credibility in any given area. Taking Action – Leveraging Pinterest for B2B. Here are top B2B tips we have seen used successfully in B2B. Top B2B tips to get you started. The key question is should we be using Pinterest

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5 Webinars to Help Your Inside Sales Department

The Sales Insider

Are you looking for a good webinar to help your sales team? Sales Leadership Sales Management Selling Strategy Social Selling webinar B2B Better Lead Generation Better Sales Management Better Sales Performance Inside Sales Inside Sales Best Practices Inside Sales Tips Ken Krogue Social Media TwitterWhatever it is you’re trying Read more.

The Objective Seller #webinar

The Pipeline

As it happens, rather than having to do a post about that, this coming Thursday, July 17th, I will be delivering a webinar along with the good folks at DiscoverOrg , addressing that specific process. The Objective Seller Webinar. The webinar will discuss how all businesses have objectives relating to their market, their commerce, and their opportunities. Proactive exploration.

The Best Sales Books You’ve Never Heard Of… Some Webinars and an Important Study

Dave Stein's Blog

ESR and BayGroup International are collaborating to determine the answers to some important questions around the subject of B2B negotiation. — ESR and BayGroup International will discuss the findings and offer recommendations in a special webinar to be held on Thursday, November 29th at 12:00 noon ET.  During this one-hour webinar, ES Research Group, Inc. Important!

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Cold Calling: How to get from Interruption to Conversation #Webinar

The Pipeline

To help you, I am will presenting a webinar on January 30, at 3:00 pm Eastern, for Fearless Selling , titled “Cold Calling: How to get from Interruption to Conversation”. Hosted by Kelley Robertson, I will be presenting and sharing the key elements and practices of a proactive prospecting approach that can be put into practice by most B2B sales professional. Sales 2.0

The No More Cold Calling? Webinar Series

No More Cold Calling

Live Webinar Series. Home » The No More Cold Calling® Webinar Series-->. The No More Cold Calling® Webinar Series. Currently, we do not currently have a scheduled referral-selling webinar series. Here’s What You Get In the No More Cold Calling Webinar Series. 5, one-hour, live webinars facilitated by international referral expert Joanne Black. Video.

Reaching B2B Decision Makers Through Social Media – New Webinar

The Sales Insider

How To's Inside Sales Inside Sales Best Practices Inside Sales Thought Leaders Inside Sales Training Adam Honig inside sales social media inside sales training inside sales webinars Ken Krogue social media outreachSocial media outreach is increasingly becoming an skill that sales and marketing professionals need to have in order to increase the likelihood of their success, especially with decision makers. On Tuesday, Dec. 4, 2012, Ken Krogue and Adam Honig, CEO Read more.

Webinar: Time – Prospecting And Getting the Jump on Both!

The Pipeline

On Tuesday February 4, I will be presenting a webinar Along with the good folks at eGrabber – “ Time – Prospecting – And Getting the Jump On Both ” I’ll be talking to the importance of sourcing the right leads, information about the individual and their companies, and securing the right and accurate contact information so you can engage with the right person for the right conversation.

Start with Social Marketing in B2B, Stop with Social Selling

Increase Sales

So let us stop with this current catch phrase of social selling just to sell some webinar, book, etc, you get my drift. Now social marketing specific to B2B is a subset of marketing just as direct mail, advertising, business to business networking and promotional items all are. No wonder so many people in B2B are selling when they first connect with someone. Prospecting. Email.

[Webinar wrap-up] 5 Keys to Accelerated Lead to Money


Peter O’Neill, Vice President, Research Director, Forrester Research and Laura Roach, Senior VP Marketing and Customer Success, OpenSymmetry shared valuable information on aligning the customer buyer journey for a holistic approach to accelerate Lead to Money in a recent live webinar. The post [Webinar wrap-up] 5 Keys to Accelerated Lead to Money appeared first on OS Blog. and 2.5,

Why “User Adoption” is the Best Indicator of Success

Smart Selling Tools

Those are the questions I set out to answer with our first annual B2B Sales Tools Survey: Consideration, Acquisition, and Performance. Sales Effectiveness Sales Tools/Product Reviews Webinars and Events B2B sales crm LiveHive sales tool adoption Sales tool research sales tools YeswareOne of my ambitions is to identify the number of sales tools available on the market.

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June 13th Webinar | Mid-Year Checkpoint Strategy for Sales and Account Management

Chapman Group

Follow us: @Chapman_HQ on Twitter | The-Chapman-Group on LinkedIn Register for our next webinar on June 13, 2013 for the 9am or 12 noon session on the best practices and proven methods used by leading Fortune 1000 organizations worldwide to quantify, evaluate and take determinative action to optimize their strategic account management programs’ to meet forecasted / targeted account and revenue growth targets. The post June 13th Webinar | Mid-Year Checkpoint Strategy for Sales and Account Management appeared first on %%[link]. Source: © 2013 The Chapman Group. All Rights Reserved.

B2B Lead Generation: Are You Killing the Golden Goose?


This is the first in a series of four blogs about B2B Lead Generation marketing and sales metrics, and proverbs. At that time we had one client that depended almost exclusively on webinars and telephone follow-up to drive leads (they also had a relatively generous/loose lead definition). Other expressions contain useful advice that you don’t really get—because you don’t understand.

Webinar Replay: Teleprospecting that Drives Sales-Ready Leads

B2B Lead Blog

During the latest B2B Lead Roundtable Webinar, Brian and his colleague, Brandon Stamschror, Senior Director of Operations for MECLABS Leads Group, explained how to make the most of the oldest and best sales conversion tool: the human touch. How One Company Slashed Their Cost per Lead by More than Half from B2B Lead Roundtable on Vimeo. Quality data is critical.

The Secrets to Scalable Growth: How DiscoverOrg Crushed 2016

DiscoverOrg Sales

As a result we’ve switched from a “one-and-done” webinar training to continuous learning, with ~8,000 training activities being completed each month. Company Updates B2B B2B Insights B2B Sales B2B Sales Insights Chief Financial Officer Good Data Sales Effectiveness Sales Enablement Tools Sales Intelligence Sales SuccessReally? They want faster growth ? Period.”!

Good Reads for B2B Marketing - 5 Buyer Behaviors Reshaping B2B Marketing


The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues. B2B Trade Show Marketing Circa 2013: Everything is the Same, Everything is Different. Buyer Behaviors Reshaping B2B Marketing. Only 16 Percent of B2B Consumers Prefer Live Webinars. Via GreatB2BMarketing. Via iMedia Connection.

Inside View: It’s Like for B2B Sales

No More Cold Calling

How can that apply to B2B sales? Free InsideView Webinar: “Get the Trash Out of Your Funnel”. Register for Joanne’s InsideView Social Selling Webinar. Sales intelligence can identify connections between colleagues within an organization and prospects to reveal opportunities for meaningful sales contact. People buy from people. Not as easy as most salespeople would like.

Lead Generation: How Lithium Technologies uses webinars to grow its customer database

B2B Lead Blog

Thomas is growing her database month over month – with minimal investment of resources – after discovering how her marketplace loves to learn through webinars. “In today’s highly digitized world, people have an appetite for connection as opposed to just printing out a piece of paper,” she explained. So, here’s a look into Thomas’ process for producing webinars that attract leads.

Webinar Replay: Research from Harvard, MIT Pinpoints Hard Lead Conversion Lessons with Easy Solutions

B2B Lead Blog

During Tuesday’s B2B Lead Roundtable webinar, Dave Elkington, Chairman and CEO of, shared the juiciest statistics and trends from these analyses to help B2B marketers optimize inbound lead contact, qualification and close rates. Not a minute passes in this webinar without Dave presenting some type of data you can use to speed leads into your sales pipeline.

B2B Social Media Marketing: Focus on leads, not likes

B2B Lead Blog

The sales cycle in most B2B companies is 90 days to two years, and you have to consider all of the marketing that goes on in between there. Catch Baggott and Kelly at MarketingSherpa’s B2B Summit 2012 in Orlando, August 27–30, find out the details here: MarketingSherpa B2B Summit 2012. Related Resources: MarketingSherpa B2B Summit 2012. How many people converted.

Lead Generation: Phone calls turn first-time webinar into million-dollar leads

B2B Lead Blog

Scully, the Business Development Manager for Planisware , a leading provider of project and portfolio management solutions, told his top brass that the best way to use leftover credit with a leading analyst was to feature her in a webinar. The competition had been hosting webinars for years with hundreds of attendees. Scully had never promoted or planned a webinar before.