Demand Gen Cloud: Funnels and Pipelines are Old School
Green Lead's B2B
OCTOBER 20, 2010
Despite my whimsical title for this blog article (little link-baiting), the eBook is full of industry expert's takes on today's sales and marketing's demand gen and selling flow -- the path from universe to prospect to client. Buyers put themselves in the funnel where they want to be. They jump around.
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