How to Negotiate Pricing With Today’s B2B Buyers
SalesFuel
APRIL 8, 2024
SalesFuel’s research shows one-third of sellers say their price being “too high” is the top objection they hear from buyers. But selling to today’s cost-conscious buyers requires a more focused approach. In today’s environment, sellers are more informed than they’ve been in the past. Price objections have long been a challenge.
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