Emissary
MARCH 2, 2022
For example, while many insurance firms are struggling to manage, integrate, and protect gigabytes of data, how well your solution aligns with their roadmap depends on past data initiatives, current tech stack, and risk tolerance. Every sales or marketing plan depends on your team’s knowledge about the prospect and the insurance industry.
Sales and Marketing Management
JUNE 28, 2018
Even in the B2B space, 74 percent of buyers report doing more than half of their research this way. Ensure that salespeople have the training necessary to attain that mastery and stay current with a rapidly changing industry. From casual browsing to thorough research, online exploration occurs well before customers meet a salesperson.
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Understanding the Sales Force
SEPTEMBER 18, 2023
In my space, that is our buyer and signer. I think you even told me in one of my original trainings,’It sounds like you are not talking to the person who makes the decisions.'” ” It’s been years since Freddy was in training so why did it take so long for him to change his sales strategy?
Allego
JUNE 14, 2022
Hybrid work has disrupted traditional training and the financial services industry—with its emphasis on personal relationships—faced unique issues. As Voya’s one-person training team, Voya Financial ’s Jeff Lovanio has his work cut out for him. Allego: How did you get to be the person in charge of training and development at Voya?
The Pipeline
SEPTEMBER 18, 2018
Don’t take my word, here are some eye-opening insights from TrustRadius’ 2017 The B2B Buying Disconnect: Vendors focus on providing material that buyers don’t find very useful or trustworthy. Vendors overemphasize selection criteria that aren’t important to buyers. Make them proficient in conversational in business.
MTD Sales Training
MAY 3, 2017
For instance, people don’t buy insurance; they buy the peace of mind insurance will give them. For parents—the buyers—the dolls help engage their daughters in a conversation about the generations of women that came before them— about their struggles, their strength, their values and traditions. Happy Selling! Sean McPheat.
Jeff Shore
OCTOBER 9, 2018
Scenario #1: You sell life insurance. You are having a conversation with a friend in a social setting, and the talk turns to your friend’s insurance coverage. He says to you, “I would switch our policy over to you and your company, but my wife picked our life insurance and she likes the agent we are using now.”. A sales trainer.
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