Mastering Buyer Personas in Uncertain Times: A Strategic Guide
Pipeliner
OCTOBER 27, 2023
During economic downturns or recessions, connecting with buyers at the beginning of their decision-making process can be a significant challenge. Jim Kraus: The Voice of Experience At the core of our exploration is Jim Kraus, President of Buyer Persona. His perspective revolves around the concept that marketers and sales professionals.
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