John Barrows

FEBRUARY 6, 2019

It’s evident he didn’t do any specific research on me or my company — the Tailored approach — but it’s also evident that he knew who he was targeting ( Targeted approach). I’ve changed the name and edited a few details for privacy but left them mostly intact. We will call the sales rep who sent them, Rob from ABC.

Strategy 128

Strategy Education Scale Retention 128

Sales Hacker

MAY 6, 2021

The mandate of a VP of Sales is to maximize the organization’s revenue bookings, renewals, and retention by maintaining control of the entire deal pipeline, from SQL to proposal to negotiation, to commit, to close. Recruiting and interviewing strategic candidates and attending case-study interviews for individual contributors.

Hiring 93

Hiring Retention B2C Demand Generation 93

Zoominfo

MAY 20, 2018

In fact, companies that conduct win/loss analyses consistently outperform those that don’t in the following areas ( source ): Customer retention rate: 60% vs. 48%. Would you be willing to participate in a case study or testimonial? Do your research and ask only the questions that pertain to that particular prospect or buyer.

Analysis 223

Analysis B2B Hiring How To 223

Sales Hacker

MARCH 5, 2021

Research by McKinsey confirms that today’s decision-makers will, in their ideal post-pandemic world, continue to research and make purchase decisions remotely. It also supports your retention, remarketing, and lead scoring efforts because you’re able to factor in how many times a buyer has viewed your profile or category on G2.

Buyer Intent 98

Buyer Intent Intent Data Intent Top of Funnel 98

SalesHandy

SEPTEMBER 3, 2020

So to keep you productive high throughout the year, we have curated the latest and credible sales statistics from different research reports, analytical articles, and case studies of top-notch industries that can help you in building the best data-driven sales strategies for your business. The Best Sales Statistics of 2020.

Cold Calling 131

Cold Calling Lead Nurturing Outbound Inbound 131

Mindtickle

MAY 2, 2022

Sales and revenue leaders : Hear from top revenue leaders about how they’re transforming their organizations, and leave with actionable insights from new research and case studies.

Ideal Customer Profile 52

Ideal Customer Profile Face-to-face Hotels Case Study 52

Alice Heiman

NOVEMBER 14, 2018

The book features: Groundbreaking research on exactly what B2B buyers want from sellers. . Feeling the pressure of developing the next generation of millennial sales leaders to improve retention, remain competitive, and continue to grow? Steps to be more effective in selling and to re-ignite your pride in the sales profession.

Decision Maker 126

Decision Maker Handbook Lead Rank Lead Scoring 126

Highspot

DECEMBER 19, 2023

Whether you call them SDRs, account executives (AEs), or business development representatives (BDRs), their ability to engage prospects through persistent, multi-channel communication outreach, and swift follow-up strategies is critical in transforming leads into viable opportunities and improving retention.

Ideal Customer Profile 52

Ideal Customer Profile Lead Rank Hiring Sales Qualified Lead 52

Janek Performance Group

MARCH 8, 2023

The Illusion of Competence is a psychological theory that researchers Asher Koriat and UCLA cognitive psychologist Robert Bjork proposed. Recent research has shown that memory can be improved through various techniques such as spaced repetition, active recall, and mnemonics.

Study 62

Study Motivation Research Call-back 62

Janek Performance Group

MARCH 31, 2023

Most have done their research before they contact a seller, so features are not enough. For those more meticulous, workbooks, case studies, and roll- play could incorporate more specific examples. Such a range maximizes your team’s learning potential, ensuring increased engagement and retention.

Training 62

Training Workbooks Face-to-face Lead Rank 62

Zoominfo

MARCH 9, 2021

pricing page, case studies). After establishing initial alignment within internal teams and doing the necessary research, businesses can begin the process of generating demand in a planned and data-driven way. For example, third party intent data aggregates web consumption related to relevant keywords from company IP addresses.

Demand Generation Agencies 225

Demand Generation Agencies Demand Generation Targets Demand Generation Paid Content 225

Highspot

JANUARY 2, 2023

Better customer retention? Just as your potential buyers are researching your brand, you should be doing the same. Once you organize them into main categories, research further to add any other valuable information, like: What’s the person’s role and what are their responsibilities within their organization? More upsales?

Top of Funnel 75

Top of Funnel Sales Enablement Buyer Persona Demographics 75

Zoominfo

OCTOBER 5, 2021

Research shows that 90 percent of sales and marketing professionals believe their strategy, processes, content, and culture are not aligned. Evaluate: Constantly challenge assumptions and improve the customer acquisition and retention processes. The disconnect between marketing and sales is an age-old story.

Lead Rank 130

Lead Rank Paid Content Marketing Qualified Lead Sales Qualified Lead 130

Mindtickle

APRIL 7, 2023

In fact, Salesforce research indicates that 66% of customers expect companies to respond to their unique needs. Increase customer lifetime value : By optimizing the customer journey and ensuring a positive customer experience, you can help increase customer loyalty and retention, leading to higher customer lifetime value.

Revenue 52

Revenue Face-to-face Collateral Lead Rank 52

Allego

JUNE 6, 2023

The Experience Mindset: In her game-changing, research-based keynote, Tiffani Bova, Global Growth Evangelist at Salesforce, will reveal how you can unlock unprecedented growth even during challenging times. — will take the stage for a keynote session like you’ve never seen before.

Revenue 62

Revenue Networking Distribution Scale 62

BrainShark

SEPTEMBER 10, 2023

Sales enablement leaders should focus not just on learning consumption ( “Did my reps finish their courses?” ), but also assessment ( “Can they perform key sales activities?” ) to encourage better training engagement, knowledge retention, and sales readiness. What issues matter most not only to the security lead but also to the CIO?

Training 62

Training Hiring Objections Coaching 62

Allego

APRIL 6, 2022

According to Accenture’s Future of Work Study 2021 , 83% of workers prefer a hybrid model, where they’re partially onsite and partially remote. This research shows that this is the new way employees want to work, and they’re not compromising on what they value.

Hiring 62

Hiring Lead Rank Face-to-face Skype 62

Vengreso

AUGUST 1, 2023

A well-structured charging system impacts revenue generation positively while ensuring customer retention rates remain high over time. Case Study – Vengreso Vengreso serves as an ideal example when discussing effective customer education strategies leading to substantial increases in adoption rates over short periods.

Training 40

Training Lead Rank Pivotal Hiring 40

Highspot

JANUARY 2, 2023

Better customer retention? Just as your potential buyers are researching your brand, you should be doing the same. Once you organize them into main categories, research further to add any other valuable information, like: What’s the person’s role and what are their responsibilities within their organization? More upsales?

Top of Funnel 52

Top of Funnel Sales Enablement Buyer Persona Demographics 52

Pipeliner

MARCH 21, 2019

Banner account – case study, customer reference, stories. Top salespeople retention. Update research and insights. : Big revenue impact – many times the impact lasts for years. Resources – big contracts might mean additional resources. Future expansion opportunities – large contracts tend to expand over time.

Sales Process 74

Sales Process Scale Analysis Proposal 74

Highspot

FEBRUARY 14, 2024

Marketing Plan: Encompasses market research, target audience identification, advertising, content creation, social media strategy, and overall brand positioning. case studies, one-pagers), frequency, and distribution channels. Strategies for acquiring new customers, upselling, cross-selling, and customer retention.

Paid Content 52

Paid Content Lead Rank Top of Funnel Marketing 52

Highspot

FEBRUARY 14, 2024

Marketing Plan: Encompasses market research, target audience identification, advertising, content creation, social media strategy, and overall brand positioning. case studies, one-pagers), frequency, and distribution channels. Strategies for acquiring new customers, upselling, cross-selling, and customer retention.

Paid Content 52

Paid Content Lead Rank Top of Funnel Marketing 52

Allego

APRIL 21, 2022

The strategy helped AmeriSave’s sellers become more confident in their skills, as well as increased their knowledge retention, proven by the number of new hires who pass the required federal exam on the first try. Research shows that retention goes down as the volume of information goes up.

Hiring 71

Hiring Video Distribution Buyer 71

The Digital Sales Institute

MARCH 29, 2021

Boost employee retention rates. Research has proven that the Buyer Why’s are the steps the brain goes through in making decisions. Why listen means the value proposition is matched to the research which provides real credibility as to why the salesperson is contacting them. Create more real and viable sales opportunities.

Training 98

Training Hiring Ideal Customer Profile Selling Skills 98

Zoominfo

OCTOBER 5, 2021

pricing page, case studies). How to Develop a B2B Demand Gen Strategy After establishing initial alignment within internal teams and doing the necessary research, businesses can begin the process of generating demand in a planned and data-driven way. This includes activity like high-value web visits (e.g.

Demand Generation Agencies 130

Demand Generation Agencies Demand Generation Targets Demand Generation Paid Content 130

SBI

JANUARY 14, 2020

According to Forrester Research, effective sales enablement and readiness strategies and solutions can yield far-reaching business benefits. 22+ sessions – including break-out sessions, panels and case studies focused on upskilling sellers, maximizing productivity, succeeding with technology and more. 1 Forrester Research, Inc.,

Sales Enablement 86

Sales Enablement Webinar Metrics Face-to-face SAP 86

Pointclear

JANUARY 26, 2012

Ruth Stevens is Founder of eMarketing Strategy , a consulting practice that assists companies in building their customer acquisition and retention strategies. On your home page—and elsewhere throughout your site—add a compelling offer, such as a downloadable case study or white paper, linked to a registration form.

Media 233

Media Direct Mail netFactor Trade Show 233

Allego

JUNE 23, 2022

A whopping 92% of B2B buyers prefer virtual sales interactions, research from Bain and Company shows. This involves having regular check-ins in which sellers discuss trends and issues in the industry, as well as sharing relevant articles, research, and other content. Plus, most sellers (79%) now agree virtual selling is effective.

Face-to-face 62

Face-to-face Cold Calling Collateral Video 62

SBI

OCTOBER 22, 2014

This data-driven action will help you improve your retention rate which will translate into profitable revenue for your company. Read more including the Zendesk case study. Both retention and acquisition metrics improve with this degree of timely, actionable insights. Download Creating Buyer Persona Cheatsheet.

Lead Rank 122

Lead Rank Outsourcing Services B2B Lead Scoring 122

Highspot

JANUARY 9, 2024

Researching and identifying needs: This stage of sales development is about understanding the potential client’s specific needs and pain points. Incorporate interactive exercises and real-world materials like role-playing and case studies to improve the learning experience.

B2B 52

B2B Training Top of Funnel B2C 52

SalesHandy

MAY 1, 2020

Prospecting in sales is the process of identifying new prospects with proper research, starting a conversation with them, and solving their problems by providing valuable solutions. It strictly follows the methodology of prospect research followed by a sales outreach according to the research’s result.

Ideal Customer Profile 87

Ideal Customer Profile Prospecting Top of Funnel Decision Maker 87

The Digital Sales Institute

NOVEMBER 16, 2018

At the The Digital Sales Institute, our social selling course is ideal for a variety of sales roles, whether in business development, inbound, sales prospecting, customer retention, account managers or even in a sales leadership role. The Case for using Social Selling. Case studies and real social selling ROI.

Social Selling 59

Social Selling Course Training Social Media 59

Highspot

OCTOBER 23, 2023

It begins with comprehensive market research to gauge prospect needs and preferences. It’s when the product, backed by comprehensive research and feedback from earlier phases, is introduced to the widest possible audience. Conduct Market Research Dive deep into the market to understand trends, competitors, and potential gaps.

Negotiation 59

Negotiation Scale Social Media Webinar Metrics 59

SalesLoft

SEPTEMBER 19, 2022

So, they start sleuthing—asking specific questions and conducting additional research. Case studies, testimonials, webinars, and other content on your website serves as trusted sources of information. . Online marketing efforts will also pay off here as prospects conduct targeted research.

Top of Funnel 52

Top of Funnel Funnel Examples Lead Rank 52

Mindtickle

FEBRUARY 27, 2020

This shift aligns with the overall industry trend with millennials set to replace the 25% retiring by 2024, according to Cerulli Associates , a leading global research firm for financial services. trillion in client balances, is a great case study for this broader theme playing out across the wealth-management landscape.

Demographics 59

Demographics Ideal Customer Profile Margin Banking 59

Pointclear

OCTOBER 6, 2015

The responses I received were from Megan Heuer, Vice President & Group Director, and Matt Senatore, Research Director. ABM is “RAD” (helps with Retention, Acquisition and Development)! In a recent SiriusDecisions study, 92% of B2B organizations said ABM is “extremely” or “very” important to their marketing efforts.

Account Based Marketing 100

Account Based Marketing Lead Generation Lead Rank Account 100

Highspot

JANUARY 22, 2024

Conduct Thorough Market Research Identify Market Trends: Stay informed about market dynamics, emerging trends, and customer behaviors. This includes sales collateral, presentations, case studies, and other materials designed to resonate with target audiences. Does the service have product-market fit?

Strategy 52

Strategy Marketing Distribution Sales Enablement 52