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8 Ways to Use BASHO Emails in Cold Email Outreach – With Examples

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We looked to one of our internal experts, our Sales Development Rep with the 60% response rate, to show you how (and when) to write a perfectly personalized BASHO email. And we’ve got examples. What Is A BASHO Email? Great sales emails typically reflect a deep understanding of who the prospect is and what they care about. It’s time to get personal.

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