Understanding the Sales Force

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Approaching 2015 From a Sales Perspective

Understanding the Sales Force

A pipeline with typical conversion ratios might have 12 Suspects, 6 Prospects, 3 Qualified and 2 Closable. I love the ready-to-use Baseline Selling version of Membrain for this purpose. From the exercise above, you should know how many opportunities are required for each of four stages of the pipeline.

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Consultative Selling, Commitment and Training - Like Oil & Water

Understanding the Sales Force

I write so much about sales Commitment that a Google search for my articles with commitment turned up 33,500 results! Most importantly, it''s a conversation, not a series of questions. In order to effectively apply a Consultative Selling approach, salespeople must have the strengths to support having a conversation like this.

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Can You Improve a Kick-Ass Sales Force?

Understanding the Sales Force

By the time training is over, they will rank in Google for a few dozen keywords in their market, have a few dozen followers on Twitter and have written a few dozen blog articles. I completely agree with the premise but the example is not a sales process as much as it is a set of metrics measuring conversion ratios. You need them both.

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