Trending Articles

article thumbnail

Valuable Insights from SBI’s Executive Growth Forums

SBI Growth

Every quarter, SBI hosts a series of Executive Growth Forums where leading executives (CEOs, CROs, Presidents, CCOs, COOs, and more) are invited to a dynamic roundtable discussion to share ideas and perspectives on the future of B2B go-to-market (GTM) strategy. In these forums, we also share insights gathered from SBI’s quarterly CEO surveys, which are valuable to help executives stay ahead of developing market trends.

Survey 177
article thumbnail

How to Craft Compelling Sales Videos That Convert

Sales and Marketing Management

Video messages can help B2B sellers cut through the clutter. Here's a primer on creating effective video messages without a Hollywood-sized budget. The post How to Craft Compelling Sales Videos That Convert appeared first on Sales & Marketing Management.

Video 156
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Unfavorable Selling Conditions That Prevent Sales Success

Understanding the Sales Force

College baseball is in full swing and my wife and I watched our son and his college team play eight games over the past 10 days as they traveled from Orlando, FL, to Saratoga Springs, NY. While one of the sales lessons from this trip comes from baseball, the actual travel generated the other two sales lessons. Lesson #1 – Unfavorable Conditions Last Friday’s game was played in horrible baseball conditions.

article thumbnail

Get Off Your Butt and Start Coaching Your Reps

Steven Rosen

Sales Managers: Get Off Your Butt and Start Coaching Your Reps In today’s highly competitive sales industry, which has endless analytic tools and virtual interfaces, the role of the sales manager has quietly pivoted to that of a ‘dashboard coach.’ While steeped in the allure of technology and real-time data, this shift risks overlooking the obvious and transformative power of observational coaching—a dynamic process that no dashboard, no matter how advanced, can replicate.

Coaching 156
article thumbnail

How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

article thumbnail

Sales People Create Longer Cycles, Not Customers

Partners in Excellence

We know buying cycles are getting longer. It’s easy to chalk it up to buyers, blaming them for not focusing, getting distracted, not prioritizing the project, or all sorts of other things. Or we have other excuses. Perhaps it’s the economy, all the social/global disruptions. And then there is always VUCA, a great yet abstract excuse around why things are getting more difficult.

Customer 138

More Trending

article thumbnail

Gift Cards Motivate Skills Building

Sales and Marketing Management

A recent survey of Sales & Marketing Management readers showed a significant percentage of them use gift cards to motivate their employees to complete training. A closer look at the statistics. The post Gift Cards Motivate Skills Building appeared first on Sales & Marketing Management.

article thumbnail

Empower Your Desire to Succeed with Small Business Growth

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job Or Clientele: Empower Your Desire to Succeed with Small Business Growth Typically, as a relatively new business venture begins to pick up steam, excitement reigns! But the thought of sitting back to watch the money roll is unrealistic. Truthfully, small business growth brings a collection of unique headaches.

article thumbnail

Renewal Realities: Navigating the Challenges of Client Retention

The Center for Sales Strategy

The 5th Annual Media Sales Report asked salespeople where their jobs are getting easier and where they are harder. 31% of salespeople responded that renewing clients is more challenging than ever before. It's indeed crucial to recognize the evolving dynamics of client renewals in today's market landscape. With the increasing options available to clients, retaining them has become more challenging and important than ever before.

Retention 114
article thumbnail

What Should We Be Reading?

Partners in Excellence

I was speaking to a group of sales people. During the Q&A, a salesperson asked me, “What are your favorite books on sales? What should we be reading?” There are lots of outstanding books on selling. While the basic principles at the core of high performance selling are the same, each book has a slightly different perspective on how to implement them.

Journal 135
article thumbnail

Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

article thumbnail

6 Ways to Break out of a Sales Slump

SBI Growth

Salespeople, like professional athletes, face the inevitable highs and lows of their profession. During a sales slump, you may start questioning your skills and over-focus on your recent failures. This causes the pressure to skyrocket as you miss your sales goals. Let’s take a look at why this happens and how to deal with it.

article thumbnail

Why Your Incentive Plan Isn’t Working

Sales and Marketing Management

Why do some sales incentive efforts produce stellar results and others fail? There are a number of factors, but clarity of rules, achievable goals and attractive incentives are good starting points. The post Why Your Incentive Plan Isn’t Working appeared first on Sales & Marketing Management.

article thumbnail

Updating Your CV with Professional Help Is Beneficial

Smooth Sale

Photo by Mr-Panda via Pixabay Attract the Right Job Or Clientele: Updating Your CV with Professional Help Is Beneficial One of the most vital parts of your job hunt is your CV. It’s the document you choose to use that lays out your entire professional and educational history to entice employers to hire you. It is your first chance to make a positive impression on a recruiter, and it can make an impressive impact when in front of the right person during the interview.

article thumbnail

LinkedIn is your Secret Weapon for B2B Lead Generation

The Center for Sales Strategy

When it comes to B2B lead generation, leveraging the right platforms is a practical step for growth. Among the myriad of available options, LinkedIn stands out as a powerhouse for connecting businesses with ideal prospects. With an extensive professional network predominantly composed of business professionals, LinkedIn offers outstanding opportunities for lead generation.

article thumbnail

2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

article thumbnail

Why The Top Sales Executives Are Using Digital Sales Rooms

G2Crowd - Sales Blog

Businesses keep searching for new ways to make their operations more efficient and increase sales. The latest movement comes in the form of digital sales rooms – a groundbreaking idea that is changing the way businesses engage with their customers.

Sales 94
article thumbnail

B2B Sales Prospecting: 8 Strategies to Accelerate Pipeline Growth | Mixmax

Mixmax

The ultimate guide to B2B sales prospecting: methods, techniques, strategies, tools, and the metrics to track to boost your productivity and results.

B2B 98
article thumbnail

Review and Tweak Incentive Campaigns Regularly

Sales and Marketing Management

Regular assessment of incentive efforts is critical, and it can be wise to change things up from one campaign to the next even when you have enjoyed success. The post Review and Tweak Incentive Campaigns Regularly appeared first on Sales & Marketing Management.

article thumbnail

How To Keep Your IT Systems Secure

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job or Clientele: How To Keep Your IT Systems Secure If you are trying to secure your organization across the board, one of the main things you will need to monitor thoroughly is your IT systems, as these will have a lot of attention on them as part of this. The more secure your IT systems are, the better they will be for your organization, so this is a critical matter that you must consider.

System 87
article thumbnail

Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

article thumbnail

The 7 Secrets to Mastering Cold Calling

Marc Wayshak

In the world of outreach, there’s a prevailing notion that cold calling is obsolete. However, that couldn’t be further from the truth. Cold calling remains a powerful tool for securing high-quality appointments. While prospects are inundated with emails, LinkedIn messages, and social media outreach, their phones often remain relatively quiet.

article thumbnail

Ben and Jerry’s Gives Parent Company Cold Shoulder

Grant Cardone

Last week, Unilever — distributor of hundreds of consumer goods — announced their intent to “spin-off” its ice cream unit. This included brands like Magnum, Talenti, and Ben and Jerry’s. The megacorporation claims this is to strengthen and improve the performance of its portfolio. But, is that the real reason? Ice Cream Sales Ain’t Doing […] The post Ben and Jerry’s Gives Parent Company Cold Shoulder appeared first on GCTV.

Company 88
article thumbnail

8 of the Most Difficult Types of Prospects (& How to Deal With Them), According to Real Sales Leaders

Hubspot Sales

Welcome to " The Pipeline" — a weekly column from HubSpot, featuring actionable advice from real sales leaders. Want more content like this? Subscribe to our newsletter! Are you ready for a shocking, next-level revelation that's going to turn your world upside down? Here it is: Prospects aren't always easy to deal with. Boom! That's the kind of astute, game-changing insight you can only find here at The Pipeline , baby.

article thumbnail

Ingredients for a Successful Sales Incentive Program

Sales and Marketing Management

Strategies for building a better sales incentive program that captures your sales force’s attention and ensures sustained success. The post Ingredients for a Successful Sales Incentive Program appeared first on Sales & Marketing Management.

article thumbnail

How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

article thumbnail

How to Use Your Tech Skills to Accelerate Your Career

Smooth Sale

Photo by Geralt via Pixabay Attract the right Job Or Clientele: How to Use Your Tech Skills to Accelerate Your Career If you want to take control of your job search and improve your chances of having a fulfilling career, improving your skills is one of the best places to start. However, you may feel many skills require improvement, so where do you begin?

How To 82
article thumbnail

How to Reengineer Your Sales Training Program

SalesFuel

Are you wishing that you could clone your top sellers? Most sales managers would like to do that. But since they can’t, the next best thing may be to reengineer your sales training program. How to Reengineer Your Sales Training Program Before you begin to adjust the details of your sales training initiatives, take time to study your rain makers. What metrics do you use to measure them?

article thumbnail

Seeing What We Want To See….

Partners in Excellence

It’s human nature to have biases. We tend to see things the way we want to see them. We find facts and evidence that support our experience or what we want to believe. Our propensity to do this causes us, perhaps unconsciously, to defend the status quo. But this doesn’t mean we are right. The doesn’t mean we are seeing things the way they are.

article thumbnail

Why I Generally Don’t Do 3rd-Party Nimble CRM integrations

Adaptive Business Services

As a Nimble CRM Solution Partner, I am frequently asked by clients to assist them with integrating Nimble with one or more 3rd-party applications. The short answer is … sorry, but I probably cannot. The reasons for this are more detailed. With probably 100,000’s of business apps available on the web, the chances that I am familiar with your favorite application is probably close to zero.

CRM 71
article thumbnail

Drive GTM Efficiency with Tech Stack Consolidation

Consolidating your tech stack is an effective cost-saving measure that drives GTM efficiency and adds value to your enterprise. With a cohesive, integrated tech stack, your revenue teams can deliver an excellent customer experience that sets you up to win faster than your competitors.

article thumbnail

Money Isn’t the Only Motivator

Sales and Marketing Management

According to a Gallup workplace study, employees who do not feel adequately recognized are twice as likely to say they will quit in the next year. When asked what types of recognition were the most memorable, respondents emphasized six methods in particular: Public recognition or acknowledgment via an award, certificate or commendation Private recognition from […] The post Money Isn’t the Only Motivator appeared first on Sales & Marketing Management.

article thumbnail

Do You Need to Upgrade Your R&D Lab for Growth?

Smooth Sale

Photo by Vilkasss via Pixabay Attract the Right Job Or Clientele: Do You Need to Upgrade Your R&D Lab for Growth? With automation on the way, many companies will differentiate themselves through R&D. Designing and building new products that meet niche needs will become a significant driver of human endeavor. However, companies must run successful in-house labs to realize this vision of the future, and that’s only sometimes something they achieve.

Hiring 78
article thumbnail

Apollo.io’s Under-Utilized Features

Predictable Revenue

This blog delves into Apollo.io's lesser-known features, like lead scoring and email sequencing, beyond its well-known capabilities. The post Apollo.io’s Under-Utilized Features appeared first on Predictable Revenue.