Are Your Emails Getting Deleted By Your Prospects and Customers? Five Things You Can Do to Increase the Success of Your Email Campaigns. Prospecting Email Strategies – Part Two
OCTOBER 7, 2010
You can check to see if the solution provider or list management company is, in fact, blacklisted via some online resources, such as spamcop.net (a Cisco service). • Insurance. Developing an email template compelling enough to elicit a response from a prospect is hard enough. Unfortunately, this is only part of the challenge. However, that’s the point. • Marketing.
Think Referrals Don’t Scale?
No More Cold Calling
OCTOBER 17, 2012
Who does the CEO know, the mail clerk, the customer service representative? Smart salespeople use sales-intelligence tools like InsideView to identify the people they want to meet. This harkens back to old insurance tactics, when an agent would deliver a policy and then ask the client to send a letter to 10 or 20 of his best friends. Think again. Limited? Unqualified?
Brent's Social CRM Blog: Smarter Commerce for the Mid-Market: An.
NOVEMBER 14, 2011
Transforming Your Business for the Smarter Customer | Main. | It’s Time to Put the ISH back in CRM…OK I Definitely Need to Explain This… ». In conjunction with IBM's Smarter Commerce initiative , the SMB Group and CRM Essentials are working on a series of posts discussing how technology is empowering today's customer, and why companies have to change their approach in order to build strong relationships with them. Then you can tailor your offerings to what a customer is interested in. And customer service has to span all of the touch points.
Manage Your Churn or Pay the Consequences – Why Churn is Part of Your Sales Engine
A Sales Guy
DECEMBER 13, 2012
These businesses rely on being sticky and keeping their customers. When customers leave it’s painful and expensive. I saw this post on churn by Kissmetrics the other day and was considering responding to it, but as I read it again, there is NOTHING I could add. But a less talked about (and arguably more important) goal is ensuring your customers remain customers.
The "No Time to Prospect" Myth - Why People Don't Succeed in Selling
Anthony Cole Training
AUGUST 9, 2011
Read Tonys article.recently published in Bank Insurance & Securities Marketing Magazine! sales tools (25). In almost every case when we first start to work with a sales team, one of the issues we hear from sales people is this: "The company has us doing too many other things like meetings, paper work, reporting, committees, servicing our own accounts and customer service.
Top Ten Sales Tips
Sales Overdrive Blog
JULY 15, 2011
The Core Imperatives are as follows: 1. Create a Culture of Sales Excellence. 2. Understand Your Customers. 3. Know Your Competitive Posture. 4. Align Your Strategy and Messaging. 5. Achieve Relationship Superiority. 6. Employ a Winning Sales Process. 7. Leverage Technology. 8. Attract & Team Top Talent. 9. Bring Discipline to Pipeline and Targeting Activities. So CEOs must speak the language and be personally involved in sales pursuits with key prospects and other aspects of the growth agenda including product development and customer service initiatives.