Proactive Customer Retention Strategy captures Voice of the Customer
Babette Ten Haken
JULY 25, 2016
Is your organization leveraging a proactive customer retention strategy or reacting to customer “surprises?”. 3) Optimally serve that customer during the course of that relationship; 4) Create and drive value throughout the customer’s organization for growth, expansion and sustainability- yours and theirs; and. Read this definition of Customer Experience (CX).
Keep Calm and Retain On
Software Business Blog
NOVEMBER 19, 2014
Like the original British WWII propaganda poster – Keep Calm and Carry On – inspired the British troops to keep on fighting, a similar inspirational message could be applied to SaaS and Online services companies around the world, but with a slight twist. Retention plays a pivotal role in every SaaS and online services companies’ growth. Account Updater for cards.
Four Steps to Successfully Bringing Products to Market
Sales Benchmark Index
NOVEMBER 27, 2013
As the marketing leader, you play a pivotal role in bringing the new offering to market. The team should include stakeholders from sales, marketing, channel partners, product development, customer service and operations. A few must-do items in this step: Target Ideal Customer Profile for new product. Support tools and customer service capabilities verified.
Guest Article: “TEAM SELLING–Lone Wolfs no longer reign supreme,” by Dr. Richard Ruff
Sales and Management Blog
JUNE 24, 2014
First, several markets are undergoing a transformational change where the customer is demanding the salesperson brings a broader and deeper level of knowledge to the sales process. The frontline sales manager has always been the pivotal job for achieving sales excellence.According to the CEB authors, today’s sales managers are operating differently. Today customers expect sales people to know more and know it at a higher level of proficiency than in times past. The higher up in the customer organization, the truer the proposition. Transformational Market Change.
3 Customer Experience Predictions - Think customers: The 1to1 Blog
The 1to1 Media Blog
JANUARY 9, 2012
Customer Champions. Customer Experience. Customer Loyalty. Customer Service. Customer Strategy. Voice Of The Customer. Speaking Services. Customer Experience. Customer Loyalty. Customer Service. Customer Strategy. Voice of the Customer. 5 Essentials for Voice of the Customer Success. Tesco Looks to Actual People to Improve the Customer Experience. When Does the "Customer" Experience Begin? Church of the Customer. Customer Experience Matters. Customers Rock!
Is Your Compensation Plan Evolving with the Company?
Sales Benchmark Index
OCTOBER 5, 2012
One of the core strengths of any small business is its ability to adapt and pivot with the market. You expect them to hunt new logos AND upsell existing customers. They are also your ad-hoc customer service team. Role differences: Does your competition segment lower value sales activities (Account Management, Customer Service) from higher value (New Logo Acquisition?
Can you sustain a competitive advantage by product alone?
Sales Training Connection
APRIL 24, 2013
Now it is possible to differentiate by added value such as customer service. In the end a common situation is – you’re in a market where the competition is equal, good enough or better than you if viewed strictly from a product and service perspective. Obviously one does everything they can to develop superior products and service. Sustainable competitive advantage?
Considering Klout to Lithium Rumors: Mashing Up Content, Influence, and Digital Communities
FEBRUARY 13, 2014
Lithium is one of the market leaders in providing digital customer community platforms. Their customers include many of the most well known consumer brands in the world. Is it deflecting customer service calls from our call center? Are our advocates driving brand awareness and customer acquisition? Is the value of our community providing a meaningful impact on customer loyalty? Earlier this week, I had a conversation with several members of one the world’s most recognizable technology companies. This came as a surprise to just about everyone.
MAY 2, 2012
Customer Service (995). Customer (6670). Customer 2.0 Josiane starts her authoritative book with a discussion of Customer 2.0, Customer 2.0’s There is little doubt that front-line managers are the pivotal job for sales success and that coaching is one of their critical contributions. Topics Major Topics. Sales (12918). Marketing (6398). Tools (2872).