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What Is SugarCRM?

SugarCRM

As such, SugarCRM aims to deliver complex yet user-friendly solutions to business owners that aim to better manage their resources and enhance Customer Experience (CX). At SugarCRM, we simplify and enhance every workflow across all critical departments. But how are we doing it? Discover below!

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Smashing the Data Silos with SugarCRM

SugarCRM

Companies everywhere rely on data to provide critical information related to marketing initiatives, sales efforts, and customer interactions. Everything a business does each day—every customer interaction, every sale, and every marketing effort—can all be documented into spreadsheets, decks, and database files.

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Marine Instruments: Optimizing Customer Service

SugarCRM

Furthermore, the issue became visible in the Sales department as well: salespeople were not aware of pending incidents and requests. The lack of a centralized customer view and the heavy presence of siloed, fragmented data made it impossible to run the business as efficiently as desired. Download our case study here.

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SugarCRM vs. Salesforce: 5 Reasons Why You Should Choose Sugar Sell

SugarCRM

To achieve real success online, you need to make everything about your online presence —from your site navigation menu to your after-sales service—about UX. Customer relations management (CRM) software can help you create a great UX, increasing conversions and boosting your bottom line. Bingo: increased customer satisfaction.

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Revolutionize The Customer Experience With Sales And Marketing Alignment

Sales Gravy

Delivering A Next-Level Customer Experience In this Sales Gravy Podcast, Jeb Blount talks to Clare Dorrian, SugarCRM's CMO, about putting people first, building human connections, and prioritizing the customer experience in a saturated market. In a highly competitive market, differentiation is key.

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How Elmeq Optimizes Processes and Improves Customer Experience With SugarCRM

SugarCRM

But the biggest challenge that Elmeq struggled to overcome was the long sales cycles. Given the complexity of the products developed and manufactured by the company, a regular sale cycle could take anywhere between 18 and 36 months, from development to mass production.

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Rethinking the Value of Customer Service

SugarCRM

For so long, marketing and sales were considered the driving wheels for company growth since they generate leads and close deals. Seeing how far customers could be pushed before they’d cancel a service or move to a competitor was often acceptable. Customer Effort Score (CES). Customer Service Analytics.