The ROI Guy

AUGUST 27, 2018

Self service Value Marketing Tools from Alinean collect data directly from each prospect and customer, including key profile data and metrics about their current challenges and opportunities.

Ideal Customer Profile 55

Ideal Customer Profile Tools Eloqua Customer 55

SBI

OCTOBER 22, 2014

If you’re like most Marketers today, you’re seeking high performance results via tools that complement your primary Marketing Automation platform; such as Marketo, Pardot, Eloqua. Often the unknown event of interest is in the future…” according to author Steven Finlay, Predictive Analytics, Data Mining and Big Data.

Lead Rank 122

Lead Rank Outsourcing Services B2B Lead Scoring 122

Pointclear

AUGUST 8, 2013

3 Behavioral Insights Marketers Should Be Mining. Marketers today are inundated with data that can be very powerful when used properly. Via Eloqua. Via Convince & Convert. Tony Zambito shares how to make a connection between the real world and the digital world. People Don’t Share Brochures, They Share Stories.

Eloqua 209

Eloqua PointClear B2B Marketing 209

Sales Hacker

DECEMBER 1, 2020

Love their CMO Latane Conant, good friend of mine. And that continuity needs to be built around that shared definition of value that was created during the sales cycle and making that meaningful requires accessing lots of data. Learn how modern sales teams win deals now at 6sense.com/saleshacker. Great author. 6sense is cool.

Marketing 63

Marketing Scale Demand Generation Agencies Marketo 63

Sales Hacker

OCTOBER 7, 2021

People buy from people – who can analyze big data. Adrienne has been in Enterprise Technology sales for over 6 years specifically focused on helping state and local governments utilize their data to drive better outcomes for our communities. Data and numbers are an essential part in Sales to be highly successful.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130