Sales and Marketing Management

OCTOBER 19, 2020

Author: Jay Datta Growing and evolving your organization’s Salesforce environment can unlock enormous opportunities, but getting there often proves challenging. There are plenty of other reasons why Salesforce implementations can fail (lack of input from the business, lack of end user training, minimal implementation budget, etc.),

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SalesForce Lead Rank How To Scale 177

Zoominfo

JANUARY 5, 2021

You fuel your CRM with powerful deal-making data. With this intel, you can: Identify and target your best prospects Access up-to-date company and contact information Prioritize leads Close more sales And for many companies, Salesforce serves as their CRM and ‘system of record’ for interactions with prospects and customers.

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SalesForce Meeting Marketing Lead Rank 130

Zoominfo

DECEMBER 16, 2020

As adoption rates in Customer Relationship Management Software (CRMs) continue to rise, a (data-driven) gap in usefulness and effectiveness is very clear. Without question, the functionality within CRMs, particularly Salesforce, can create a 360 degree view of the prospects and customers alike. It’s not just reps who suffer, either.

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SalesForce Territories Intent Signal Buyer Persona 100

Appbuddy

MARCH 7, 2022

But there’s a downside: The more mediums your business uses to interact with customers and collect their information, the higher the risk of duplicates and other data errors entering your customer relationship management (CRM) database. . Concerned you might be headed for data drama? Data quality: Whose job is it anyway?

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SalesForce Data CRM Guidelines 52

Zoominfo

FEBRUARY 13, 2021

At ZoomInfo, our very lifeblood is data. Everything we do for our customers is based on understanding how data and analytics affect business operations. So we pay close attention to the data and business analytics leaders making an impact in every industry. Sears is Head of Data, Strategy, and Architecture at MassMutual.

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John Barrows

AUGUST 4, 2021

The post WEBINAR: John Barrows and Leslie Douglas host “Data-Driven Coaching Strategies For Helping Your Salespeople Win More Deals” Sponsored by SalesForce appeared first on JB Sales.

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Webinar Metrics SalesForce Coaching Data 131

SBI Growth

SEPTEMBER 27, 2021

In today’s world, CEOs are having to make critical business decisions while being saturated with data, trends, and ever-changing technologies. With all of this conflicting or faulty information, how can you make sound judgments for your organization without the threat.

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Data Trends Ideal Customer Profile SalesForce 309

Zoominfo

MAY 22, 2020

There is a wide spectrum of personal data that companies try to grab, and the sensitivity of that data is a factor in whether it is shared. Figure 1 : Beyond just the sensitivity of personal data, customers also want to know how companies will use this information. Breadth of Data is Defined by Sensitivity—and Comfort Levels.

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Data Policies SalesForce Consumer 195

Sales and Marketing Management

OCTOBER 8, 2018

Author: Jon Robinson Some of the biggest companies in the world use Salesforce to meet their business needs. Adidas, ADP and T-Mobile all utilize the customer relationship management (CRM) platform to streamline and optimize their sales processes, but many of Salesforce’s customers are also startups and small-medium businesses (SMBs).

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SalesForce Enterprise Enterprise Scale 196

Sales and Marketing Management

OCTOBER 8, 2018

Author: Jon Robinson Some of the biggest companies in the world use Salesforce to meet their business needs. Adidas, ADP and T-Mobile all utilize the customer relationship management (CRM) platform to streamline and optimize their sales processes, but many of Salesforce’s customers are also startups and small-medium businesses (SMBs).

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SalesForce Enterprise Enterprise Scale 208

Gong.io

FEBRUARY 9, 2023

Salesforce brought once-in-a-generation improvements to sales teams. But it didn’t solve one major problem: getting quality data into Salesforce. You need rigorous pipeline data. Let’s give you a refresher course on how to nab great data every day. Step #3: You’ve got clean data in your Salesforce instance.

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SalesForce Lead Rank Lead Scoring Forecasting 62

Sales Hacker

JANUARY 5, 2023

Duplicate records in Salesforce (or “dupes”) are hands-down the most common issue that we’re called in to clean up at Iceberg. How do you keep your data clean and duplicates at bay when a duplicate might be created via an API ? Check out my article: Do I Need Salesforce? How to fix duplicate leads in Salesforce.

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SalesForce How To Decision Maker Exact 76

Zoominfo

APRIL 29, 2022

For go-to-market teams, data is critical to staying competitive, but not just any data. The quality of data matters greatly because bad data negatively impacts every step along the customer’s journey with your brand. To ensure the quality of their data, some organizations hire data quality managers.

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Data Marketo Transportation Hiring 130

Appbuddy

SEPTEMBER 23, 2020

As experts in Salesforce data management we are frequently asked, “What do I focus on first, my data quality or adoption?” Adoption and data quality are both equally important and daunting to accomplish without the right tools and approach. You need third-party tools to manage your CRM data. Data management needs.

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SalesForce Data CRM Face-to-face 52

Zoominfo

AUGUST 1, 2023

Without a trustworthy, reliable data foundation, even the most sophisticated generative AI systems will not only fall short of expectations — they could actually supercharge routine error, scaling costly mistakes across a company. Start thinking about your data as an infrastructural element of your technology stack,” Schuck says.

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Data B2B Harvest Scale 130

Zoominfo

SEPTEMBER 14, 2021

These upgrades focus on three areas: Easier access to Chorus’ Momentum Insights feature Automatic transcription of calls from ZoomInfo Engage More accurate data feeding into Chorus The integrations help revenue teams develop stronger prospect and customer relationships, make better decisions, and win more business.

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Data Scale SalesForce Forecasting 130

Appbuddy

JUNE 30, 2019

I’m betting that at some point you have used Salesforce Reports to try to get answers from your data. Perhaps that did it, but now you’re stuck working with data outside of Salesforce. In Salesforce Reports, you have to drill into each record to make any changes. Want to try it out?

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SalesForce Forecasting Data Pivotal 69

The Spiff Blog

MARCH 21, 2023

Why share this story at the beginning of an article about using Salesforce to calculate sales commission? Salesforce was the next. A few years ago, the current state of the art commission solution was to use Salesforce + Excel. The second most successful business software, after Excel, is Salesforce ( source ).

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Commission SalesForce Siebel Software 74

Zoominfo

SEPTEMBER 20, 2022

For revenue operations leaders, that means a foundation of high-quality data is only a starting point. To ensure your company can grow and thrive in an unpredictable economy, you need go-to-market data that changes as fast as your total addressable market.

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Ideal Customer Profile Data Hiring Decision Maker 130

BuzzBoard

SEPTEMBER 27, 2023

High-quality data commands a coveted seat for various critical business processes and it has only come under more spotlights in the realm of generative AI. This importance arises from the fact that generative AI, such as language models and image generators, learns patterns, structures, and nuances from the data it is trained on.

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Data Scale Lead Rank SalesForce 105

Nutshell

OCTOBER 1, 2019

It always pays to read the fine print—especially when it comes to Salesforce contracts. While Salesforce remains the most well-known name in CRM software , their billing practices, one-sided contracts, and minimal user support can make them a bad fit for small businesses. Your subscription price can significantly increase on renewal.

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SalesForce Negotiation Guarantee SCM 99

No More Cold Calling

AUGUST 2, 2018

That’s why I resonated with this post: “ New Research Unveils 5 Trends Shaping the Future of Sales ” by Lynne Zaledonis, VP at SalesCloud, Product Marketing at Salesforce. The post Relationships Rule, but Data Drives Sales, Too appeared first on No More Cold Calling. That’s a real downer for sales reps.) Read the rest of the article.

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Data Quota Trends Face-to-face 297

Zoominfo

SEPTEMBER 20, 2021

Data quality is important to every company. Businesses need a clean, complete, and actionable data asset to inform engagement and drive intelligent automated workflows that increase sales efficiencies and close more deals. ZoomInfo changed that by creating access to more data than most organizations could have ever imagined.

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Data Lead Rank Lead Scoring Scale 100

Sales Hacker

OCTOBER 29, 2021

Salesforce automation tools are among the most powerful CRM software workflow solutions. Going in order of most simple to most complex, the three main automations are: Workflow Rules, Process Builder, and Salesforce Flow. Salesforce automation solutions. Workflow Rules. But they’re well worth it. Process Builder. Flow Builder.

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SalesForce Follow-up Scale Tools 80

Zoominfo

MARCH 31, 2023

Having good data is no guarantee that a business will make good decisions. But being saddled with low-quality data at the most critical points of strategic decision-making is a recipe for failure — and a lot of lost money. Industry experts at Gartner estimate that poor data quality costs businesses about $13 million a year.

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Data Government Decision Maker Lead Rank 130

Lead411

APRIL 4, 2024

Mastering CRM Hygiene: Elevating Your Data Strategy with Lead411 The success or failure of your company hinges on the reliability and cleanliness of your customer relationship management system. Learn more about Lead411 and how it can optimize your data strategy, as well as the importance of CRM cleanliness, in this in-depth tutorial.

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CRM Data Strategy Buyer Intent 52

Zoominfo

NOVEMBER 22, 2019

In fact, with just a few simple steps, DIY customer data segmentation for account-based marketing is a great way to get started. Most of the time, you don’t actually have to spend much time sorting out your Ideal Customer Profile (ICP) , because it already exists within your own customer data. Sound familiar? Great – Hold on to that.

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Account Based Marketing Segment Ideal Customer Profile Account 218

Sales Hacker

OCTOBER 10, 2019

Reliable data is everything…. Any change to the business — whether its a simple change to your product’s pricing or packaging, or an acquisition requiring the integration of new CRM data with your existing data — means your system needs to be adapted. Here’s what we’re going to cover: Salesforce objects. The challenge?

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Government SalesForce Objections Lead Rank 58

LeadIQ B2B Sales Prospecting

JANUARY 20, 2022

Bad Salesforce data can have a major impact on both sales and marketing teams. With LeadIQ Enrich, you can say goodbye to outdated or incomplete data and save yourself hours of manual cleanup.

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SalesForce Data Marketing Sales 52

Zoominfo

JULY 26, 2022

Go-to-market (GTM) teams rely on accurate business data to prioritize, engage, and serve their customers to the fullest. But unreliable data spread across siloed, disconnected systems too often impedes a team’s ability to achieve its revenue goals. But APIs are only as good as the quality of information they process and provide.

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Enterprise Enterprise Data Top of Funnel 130

Troops

JULY 21, 2021

Today, Salesforce announced that their deal to acquire Slack has been finalized and the two teams will get to work making their combined vision of making Salesforce “Slack-first” a reality. Troops is now listed in the Salesforce AppExchange , with a 98% 5-star rating from 45+ reviews.

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SalesForce System Microsoft Enterprise 62