Remove database-marketing

The Pipeline

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It’s One Thing To Believe – Another To Understand

The Pipeline

I want the security of knowing my money is safe, don’t care or need to know the type of encryption, centralized or decentralized database, layers of this or that, years of experience, who else uses it, blah blah blah… any of that product related stuff sellers love to believe. Rosetta Stone. What’s In Your Pipeline?

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Decision Makers Want To Deal With Decisive People

The Pipeline

Now I have used a lot of different directories and databases, and they all give a title, not role in decision. Instead they are focused on their objectives 12 – 18 months forward, they are consumed by those outcomes, and their impact on their company, be that profits, market share, Wall Street reaction, and more.

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The Pipeline ? Death Of Salesman 2.0?

The Pipeline

Or responding and managing to emotionally based “objections”, are the same as searching a database at any speed. When Sales Met Marketing. Community Marketing Blog. Sales and Marketing Loudmouth. Dealing with a buyer afraid to pull the trigger on a change that is good for the company. Funnel management.

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