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How to Work a Trade Show or Sales Conference

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Experience has shown that most of us don’t do much pre-event planning, don’t maximize our time at the event, and definitely don’t follow up as we should. Here are 5 tips for making the most of your time at an industry event. If that is you, you’re leaving money on the table.

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Inside Sales Power Tip 132 – Virtuality

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What you have learned by working with prospective buyers in person is that you can reading their body language and mannerisms to determine cues and when you’re really good at this, it definitely helps you better communicate with your buyer. It is simple, just not always easy, and definitely takes time to hone and be proficient at it.

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What is the State of Marketing in 2013

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basic info will be asked for – definitely worth downloading.). Lots to think about here, and definitely more to write about in future posts. IBM again went to 500 marketing professionals in 15 industries to ask critical questions and uncover from a marketing standpoint to help us all improve marketing and sales results.

Marketing 241
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Top Corporate Gifts

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I have sworn off sending cookies and brownies to clients (although if I still did, I’d definitely recommend these guys). (this was when good roses cost about $75 a dozen.). Gain visibility through differentiation.

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Inside Sales Power Tip 151 – Speak WELL

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E-mail definitely needs to be part of your communication strategy but not exclusively. If you are one of those sellers hiding behind email – where email is your #1 strategy and you use it more than 80% of the time, we need to talk – via a video connection or by phone. Complex topics or services don’t do well as email dialogue.

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3 Ways Antarctica is Like Sales

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2) To reach big goals, you have to change your definition of difficulty. The light bulb that went off is that difficulty is relative and I have much control over changing my definition of what difficulty is and is not. This is where running laps in the freezer came into play. A marathon is 26.2 miles, but the 100km was 62.1

Outbound 212
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Important Words in Sales – Tenacity and Optimism

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You know that there is no definitive answer. Whoa – that is putting a negative spin in your brain without facts. Fact is that you don’t know, so why assume anything other than what you know? But it’s easy to let this trip you up. I have fallen for it occasionally too, and I teach people how NOT to do it.

Lead Rank 224