Want to Choose Your Clients? Get Referrals
No More Cold Calling
JULY 2, 2015
When you cast a wide net, you end up catching PITAs. You can pick your friends, but you can’t pick your family. That’s a well-worn saying. My variation: You can’t pick your family, but you can pick your clients. Ideal Clients rock! They value what we offer, communicate well, are forward thinking and reasonable, have a good sense of humor, and will give the time, money, and resources to make our business projects successful.
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