Wed.Sep 14, 2016

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How Good is Your Marketing Strategy?

SBI Growth

The pressure on B2B CMOs is heating up. Research shows CEOs are beginning to turn their attention on marketing strategy. Is this good news for you? For world-class CMOs with stellar marketing strategies, this is fantastic news. These executives salivate at the prospect.

Strategy 234
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Three Ways to Build Your Brand as a Leader

Score More Sales

Next week I’m hosting a conference in Boston called Rev it Up – Sales Leader Summit. Our opening keynote will be best-selling author Dorie Clark speaking about building your brand as a sales leader. Dorie’s most recent book is called Stand Out – How to Find Your Breakthrough Idea and Build a Following Around It.

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How Sales Coaching Improves Novice Salespeople

Increase Sales

Maybe it is just me, but there appears to be an onslaught of novice salespeople. And this also means a lot of unnecessary sales mistakes. Sales coaching is the simplest solution to insuring the success of those new to sales. Credit www.funnysalescartoons.com. Yesterday I spoke to someone who was new to sales within the real estate industry. As I listened to her, she made several rookie mistakes that with some coaching could have been avoided.

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Revitalize Sales with an Empire State of Mind {Video}

SalesLoft

Finding new ways to revitalize sales isn’t always about some special sales training, reading the latest leadership book on Amazon, or following the traditional routes your manager tends to suggest to help you hit your monthly numbers. While we’re not knocking these tried and true tactics — leaders are readers, folks — sometimes the best way to truly revitalize sales is to step back from your desk, take a deep breath, and let yourself be inspired!

Video 52
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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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TSE 398: Challenges Salespeople Are Seeing NOT Using Video And How They Are Overcoming This With Ilos

Sales Evangelist

I want you to recognize the power of the uniqueness that comes with utilizing videos throughout your sales process. That’s why I’m bringing in Sean Higgins today to share with us the power of leveraging video content at any point of your sales process and how video can actually help you cut through all the […] The post TSE 398: Challenges Salespeople Are Seeing NOT Using Video And How They Are Overcoming This With Ilos appeared first on The Sales Evangelist.

Video 40
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“We Shouldn’t Be Coaching Deals, We Should Be Coaching Skills”

Partners in Excellence

I was struck reading the title of this article, “We Shouldn’t Be Coaching Deals, We Should Be Coaching Skills.” Its premise is so far from what I believe, that I had to read it to see if I was missing something. It was a thoughtful article, I ended up being unconvinced, but it helped reminded me how badly we misunderstand coaching.