Sun.Nov 22, 2015

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Converting digital assets to sales

Sales and Marketing Management

Issue Date: 2015-11-01. Author: Hassan Kotob. Teaser: Creating a wealth of content is one thing; making the most of these digital assets as part of the revenue-generation process is another. The reality is that many organizations lack clear insight into what digital assets exist and who is creating, approving, accessing or distributing that content.

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Sales Motivation Video: Pursuing Positive People!

The Sales Hunter

Last week I talked about why you need to avoid negative people. This week I am urging you to seek out positive people! That’s right! Make an effort to find positive people — in your workplace, in the businesses of your customers, in your own home! Check out the video to see what I […].

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To Thine Own Self Be True Rings True Each Day

Increase Sales

Each of us has a song inside of us that has different words, a different melody, but the title is the same – To Thine Own Self Be True. Unfortunately over time many of us may lack clarity that dims the words and the melody of this song. Credit www.gratisography.com. We get caught up in the day to day happenings, our own goals, our own egos. Consciously ignoring the song becomes easier. yet subconsciously we can’t.

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Is Selling SaaS Solutions Different From Other B2B Solutions?

Partners in Excellence

Is selling SaaS solutions different than selling other complex B2B solutions? Certainly, the business model and revenue stream looks different. Rather than making money in a single transaction, the revenue stream is spread over the period of a subscription. As a result, customer retention and renewals become critical in order to maintain the revenue stream.

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.