Sat.Oct 29, 2016 - Fri.Nov 04, 2016

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The Anatomy of a B2B Content Marketing Team

SBI Growth

Today’s topic is content strategy and planning. Joining us is Steve Keifer, the Vice President of Marketing at LeaseAccelerator, a fast-growth SaaS company in the corporate FinTech space. LeaseAccelerator helps companies track and manage equipment leases through an enterprise SaaS environment. . Content.

Marketing 341
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10 Rules of Prospecting — What It Takes to Be Successful

The Sales Hunter

People ask me all the time, “What does it take to be successful when prospecting?” I’ve narrowed everything down to what I believe are the 10 rules of prospecting: Have a dedicated time on your calendar to prospect and don’t allow interruptions. This is absolutely essential! The most succeesfull salespeople are those who commit time […].

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Getting Time On Your Side

The Pipeline

By Tibor Shanto – tibor.shanto@sellbetter.ca . If you manage hang on for another week, I assure you that there is life after the election, and what is waiting on the other side is not the end of the world, but the end of your sales year. Which if you plan it right is not as big a deal as many would make you believe, unless of course you’re one of those sales people who exists from crisis to crisis.

Sage 245
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Most Salespeople Are Wrong about the Concept of Being Willing to Walk

Understanding the Sales Force

At some point in most training programs we talk about being willing to walk away. In addition to being part of a Kurlan led sales training program, the willingness to walk away is a major focus of any training program on negotiation as well. But most people in sales don't really understand the concept of being willing to walk, how it plays out, and what to do when you get there.

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Sales & Marketing Alignment: How to Synergize for Success

Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker

Recent research shows that only 50% of B2B organizations state that they have good alignment between their marketing and sales teams. This lack of alignment tremendously impacts the ability to meet business goals, and is a limiting factor for building and maintaining customer relationships. While many B2B organizations continue to struggle with aligning their marketing and sales teams, they can take practical steps to unify both teams and simplify their overall approach.

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Achieve a 5-10x Impact with A-Player Sales Talent

SBI Growth

On this week’s SBI Insider Video Podcast we discuss the topic of developing an A-Player profile for revenue producing roles. The A-Player profile becomes the foundation for how you source, assess, hire, onboard, develop and create a succession plan. Joining me.

More Trending

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The Perfect Close – Book Review

The Pipeline

By Tibor Shanto – tibor.shanto@sellbetter.ca . Years ago, I read a stat that suggested most sales people do not read even one sales book a year, and that was before access to sales blogs and curators of blogs, and a host of other sources (of dubious quality). While some may put this off to laziness, it may also be that the “consumer”, here sales people, are more discerning than given credit, and realize that many of the books they ignore are indeed worth ignoring.

Closing 230
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3 Referral Selling Skills All B2B Sales Reps Should Practice

No More Cold Calling

Ensure your sales team makes time to practice these critical prospecting strategies. Building professional skills takes practice— deliberate practice. But adults resist practice. We get paid to do our jobs correctly the first time. Practice is on our own time. And who has extra time just floating around? Children practice all the time, without fear.

Referrals 227
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Org Structure Questions Every Sales Leader Should Ask

SBI Growth

SBI recently spoke with Dave Longaker, the Chief Revenue Officer at Rovi Corporation. . Dave leads a robust b2b sales force at Rovi, a leading technology supplier to the entertainment industry. When you are flipping through channels and looking for TV shows.

Channels 228
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How to Change a Crappy Sales Compensation Plan to a Better One

Understanding the Sales Force

Image Copyright 123RF Stock Photo. Nearly every company gets to the point where they must realign territories, accounts or roles. While doing that is always challenging, perhaps the biggest issue is how salespeople will respond to the impact this change has on their total compensation. That problem is the biggest reason why it is so important to create an effective compensation plan.

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Streamlining Salesforce for Maximum Impact: A People-Focused Pocket Guide

Step inside the world of Salesforce consulting, stripped of fluff and jargon. Our guide provides a detailed exploration of five key success criteria, complete with actionable steps for immediate implementation. Elevate your Salesforce investment with insights on goal setting, system design, core object utilization, user adoption, and crafting a system tailored to your needs.

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The Greatest Closing Question Ever

Sales and Marketing Management

Issue Date: 2016-10-31. Author: Peter R. Adam. Teaser: I’d set up a lunch meeting with the chief of vascular surgery and the office manager to work on sealing the deal. After some friendly chit-chat, we were leading up to the defining moment that I had been preparing to execute. They fired multiple questions at me as we munched on our sandwiches.

Closing 216
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What Do You Do When Your Customer Wants To Vent?

MTD Sales Training

There are times when the customer simply wants to let off steam. Maybe the delivery you promised hasn’t arrived. Or some of the equipment has broken down. Or there’s simply too much pressure on the. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

Customer 243
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The Competencies You Need to Lead Your Sales Team

Score More Sales

To be a real sales leader – not just a manager - you must be willing to look inward. Self-awareness is understanding everything about everything that makes you, well, you. LifeHacker wrote a great piece about self-awareness and how to be more self-aware.

Leads 194
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Sell at Full Price! You Don’t Need to Discount!

The Sales Hunter

Why are you discounting your price? I sat down with the folks from Salesforce and shot the below video dealing with this issue of why we feel we need to offer a discount: Discounts are given for two reasons, and if we look deep enough, the two are the same. The first reason is the customer isn’t […].

Discount 185
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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October Referral Selling Insights

No More Cold Calling

Here’s what you might have missed from No More Cold Calling this month. One million B2B sales jobs in the US will be lost to self-service eCommerce by 2020, according to Forrester’s report, “ The Death of the B2B Salesman.” These days, everyone’s predicting the demise of our profession and assuming automation will eventually replace us all. This is a case of incomplete information and people reading headlines only.

Referrals 183
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6 Quick Steps On Expanding Your Industry Knowledge & Awareness

MTD Sales Training

How long have you worked in your industry? That’s your history, and for many people it’s all their history. In other words, they have just one or two perspectives on the world of work and business. I. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

Industry 238
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What's Your One Word Equity Sales Pitch?

Increase Sales

According to Microsoft, human beings have an attention span of 8 seconds. A goldfish has an attention span of 9 seconds. Possibly this is one of the reasons for the one word equity sales pitch as described by Dan Pink in his book To Sell Is Human: The Surprising Truth in Moving Others. The one word equity sales pitch is the brain child of Maurice Saatchi who believes in this digital age brevity must be pushed to its breaking point.

Travel 161
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Executive Sales Leader Briefing: Sales Culture of Praise or Criticism?

The Sales Hunter

Sales is an emotional game. It never ceases to amaze me how much a person’s emotion and level of motivation impact results. Every manager knows there will always be moments to praise success and to critique things that don’t go well. Challenge is making sure the salesperson’s motivation remains positive. Each salesperson responds to […].

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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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Top 5 High-Ticket Selling Tips

Sales and Marketing Management

Issue Date: 2016-11-04. Author: Stephanie Chung. Teaser: To succeed in high-ticket selling, you must be able to communicate the right way with buyers looking to make a big investment. Here are five "musts" for success in the world of high-priced, complex sales. To succeed in high-ticket selling, you must be able to communicate the right way with buyers looking to make a big investment.

Buyer 166
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Seven Ideas to Increase Sales (Reading time: Five minutes or Less)

Pointclear

There isn't a senior executive at any company across the globe that doesn't want more sales. The trouble is, not every company truly understands what it takes to generate that additional revenue. Here are some best practices involved with increasing sales: Lead generation, lead qualification, lead nurturing: For every dollar you have closed, you have left two dollars on the table.

Lead Rank 130
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Sustainable Sales Success - Tip #12 Be Reachable

Increase Sales

To have sustainable sales success does require for you to be reachable. If people cannot find your contact information, you may be losing sales. The challenge is three fold for SMB owners and sales professionals: Phone numbers and addresses change. Content marketing via the long tail may have old contact information. Salespeople are crazy busy. Some sales professionals have migrated totally to social media and have ignored even updating their website with their basic contact information.

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Pathetic Email Subject Lines Salespeople Have Used on Me to Prospect

The Sales Hunter

Why do people think they can send out lousy emails and expect people to respond? Do these people think the people they’re sending them to are as stupid as they are? I’ve been collecting the worst of the worst and it’s time to start calling them out. Some people have told me I should not […].

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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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Riding sales enablement into victory lane

Sales and Marketing Management

Issue Date: 2016-11-01. Author: Bryon Matthews. Teaser: There’s a fine line between winning and losing. Victory can be decided in the small details others often overlook or deem unimportant. Not paying attention to those details can cost you. Big time. There’s a fine line between winning and losing. Victory can be decided in the small details others often overlook or deem unimportant.

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How High Growth Companies Conduct Market Research

SBI Growth

Research 257
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Reframing Your Sales Conversations to Feel, Know, Do and Remember

Increase Sales

How many sales conversations leave you confused, wondering what was just said? Maybe others may feel the same way about your interactions? Credit www.gratisography.com. Imagine for a moment if you would embrace just these four words – Feel, Know, Do and Remember – into ALL interaction with your sales leads to professional colleagues to centers of influence.

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Want to Accelerate the Pipeline At Your Organization?

The Sales Hunter

Digital Sales Engine is a day-long online learning event on November 17, packed with live sessions and master classes by 30+ of today’s leaders in sales. Other top sales speakers and I will come together to provide a learning experience full of proven strategies and powerful insights around sales technology. The event will consist of […].

Pipeline 179
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Gone in 8 Seconds: Overcoming Buyers’ Shrinking Attention Spans

Speaker: Jake Miller, Senior Product Marketing Manager, Allego

Buyers are savvier, buying teams are larger, and new research shows that buyers' attention spans have dropped to just 8 seconds. This means that the old approach of blasting buyers with email-heavy, generic communications no longer works. Instead, buyers need to be surrounded with relevant communications and personalized, self-service content throughout their journey.

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Millennials are not from Mars

Sales and Marketing Management

Issue Date: 2016-11-01. Author: Paul Nolan. Teaser: Can we dial it back on the “what millennials want” talk? You can’t pick up a magazine (we’re guilty) or attend a trade show these days without running into yet another discussion on the likes and dislikes of people born between 1982 and 2002 (the officially unofficial definition of millennials).

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Why Front Line Sales Managers Need to Coach Their Reps More

Score More Sales

The short answer if you are in a hurry to read this is:

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Confusing Sales Tools with Sales Answers Are You?

Increase Sales

Each day I receive announcements about new sales tools from CRMs, sales training software, books on sales, etc. Most suggest by purchasing these tools, they will be the answer to your sales problems. Unfortunately, the purchasing of some of these so called answers only further intensify your sales problems. Possibly what is driving these purchases is the “quick fix virus.” This virus appears to gain momentum especially towards the end of a calendar or annual business year.