LinkedFusion

AUGUST 27, 2023

Customer relationship management (CRM) software or a marketing automation platform like Eloqua, Marketo, or Pardot are frequently used by programmatic account-based marketing teams. Account Based Marketing is one of the options available to business owners who must choose strategies that generate the greatest revenue.

Account Based Marketing 52

Account Based Marketing Account Scale Ideal Customer Profile 52

Score More Sales

MARCH 25, 2014

What if you could break out from being unstuck, and catapult your company and maybe even yourself to higher visibility and more revenues? Jill, who was most recently with Oracle represented how to gain visibility for a company – first for Eloqua and then Oracle. She helped spearhead social selling at Oracle.

Social Selling 232

Social Selling Oracle Eloqua Influencer 232

Pointclear

APRIL 17, 2012

” But in a recent post on the Sales Lead Management Group on LinkedIn, Kevin McArdle, the regional sales manager for Eloqua (Chicago), advocated that sales departments should take over lead gen and he makes the following points: Sales departments are responsible for revenue. Marketing’s plate is full.

Lead Generation 172

Lead Generation Sales Qualified Lead Leads Marketing Qualified Lead 172

Lead411

NOVEMBER 11, 2021

Zoominfo does not advertise pricing on their website because they choose to evaluate each customer based on size, revenue and usage to provide tiered pricing to which they think each organization can afford. Revenue Data. Pricing is usually the biggest concern most customers have when comparing Zoominfo to Lead411. 6 Months to 3 Years.

Ideal Customer Profile 98

Ideal Customer Profile Intent Data Hiring Intent 98

InsightSquared

APRIL 12, 2018

Capabilities such as multi-touch attribution and metrics such as marketing-influenced revenue are what marketers are looking for to measure the effectiveness of their activities along the buying cycle. The responses came from 410 marketing and sales professionals who use Marketo, Oracle Eloqua, Pardot, HubSpot, or Act-On.

Vendor 63

Vendor Analytics Report Marketing 63

Pointclear

JULY 11, 2011

While Lauren provides 10-year financial data, I excerpted this column of the most recent fiscal year as it was fascinating to see all three companies reporting an identical 48% of revenue committed to sales and marketing expenses.

Outsourcing Services 173

Outsourcing Services Lead Rank Marketing Qualified Lead NetSuite 173

SugarCRM

JULY 25, 2022

While Triblio, the ABM platform founded by Andre, was in early stages, they learned that revenue does not equate to product market fit: “I thought if someone signs an invoice and says, ‘I want to buy it’, I viewed that as a product market fit signal. One of the key sort of tenets [at Eloqua, where Andre served as SVP] was ‘Get it done.

Lead Rank 26

Lead Rank Lead Scoring Customer Eloqua 26

SugarCRM

JULY 25, 2022

While Triblio, the ABM platform founded by Andre, was in early stages, they learned that revenue does not equate to product market fit: “I thought if someone signs an invoice and says, ‘I want to buy it’, I viewed that as a product market fit signal. One of the key sort of tenets [at Eloqua, where Andre served as SVP] was ‘Get it done.

Lead Rank 26

Lead Rank Lead Scoring Customer Eloqua 26

Pointclear

AUGUST 30, 2012

In this context, the solution works best for ecommerce companies where social media can be directly linked to transactions and revenue positions, a more straightforward ROI scenario than in the B2B complex sale. When people come and ask me inbound/outbound, I go, ‘Well, look…do you need to go drive revenue? It’s funny. It’s hard.”.

Software 187

Software Software B2B Top of Funnel 187

SBI

OCTOBER 22, 2014

If you’re like most Marketers today, you’re seeking high performance results via tools that complement your primary Marketing Automation platform; such as Marketo, Pardot, Eloqua. This tool will dramatically increase the speed and efficiency of converted revenue from your lead generation programs. Learn more here.

Lead Rank 122

Lead Rank Outsourcing Services B2B Lead Scoring 122

Pointclear

MARCH 6, 2012

In fact, Bain & Company has found companies that focus on delivering a great customer experience see revenue growth orders of magnitude higher than their industry peers who fail to do so. average year-over-year growth in corporate revenue, versus 18.7% This is where CMOs can make a noticeable impact. decline among Laggards.

Influencer 162

Influencer Buyer Persona Lead Rank Case Study 162

The ROI Guy

NOVEMBER 17, 2011

Accomplishments by Alinean this past quarter includes: The Inc. 500 / 5000 listing Alinean for the second year in a row as one of the fastest-growing U.S. Accomplishments by Alinean this past quarter includes: The Inc. 500 / 5000 listing Alinean for the second year in a row as one of the fastest-growing U.S.

Eloqua 51

Eloqua Lead Rank Lead Scoring Marketo 51

Partners in Excellence

NOVEMBER 10, 2011

It was “ A Sales View Of Marketing Automation ,” with three of the smartest sales and marketing people I know: Alex Shootman , Chief Revenue Officer of Eloqua, Thor Johnson of Team Thor Marketing, and Carlos Hidalgo of The Annuitas Group. It was a great discussion, be sure to listen to the recorded version.

Eloqua 92

Eloqua Marketing ROI System 92

SalesLoft

NOVEMBER 18, 2012

The platinum sponsors (which spend over $500k) are almost all inbound/marketing automation companies, Eloqua, Marketo, Pardot, Silverpop…and there are a ton of lightweight sponsors out there (Hubspot, Genius, Leadformix, Loopfuse, etc).

Loopfuse 52

Loopfuse B2B Leads Marketing Qualified Lead 52

Pointclear

MAY 10, 2012

On the marketing side, companies like Eloqua, Marketo, Pardot, Silverpop and HubSpot are adding features that are nudging them closer to the sales side. All of this is occurring in the context of the “grand effort toward revenue production.

CRM 178

CRM Sales Qualified Lead Marketing Social Media 178

Pointclear

MAY 10, 2012

On the marketing side, companies like Eloqua, Marketo, Pardot, Silverpop and HubSpot are adding features that are nudging them closer to the sales side. All of this is occurring in the context of the “grand effort toward revenue production.

CRM 133

CRM Sales Qualified Lead Marketing Social Media 133

The ROI Guy

MARCH 24, 2013

With the extra profile information, Alinean Interactive White Papers are able to capture a significant amount of customer intelligence, passing the additional profiling to marketing automation solutions such as Eloqua or Marketo to provide for better qualification and nurturing.

Ideal Customer Profile 68

Ideal Customer Profile Eloqua Campaigns Marketo 68

Sales Overdrive

JUNE 22, 2012

You can begin by segmenting your targets by revenue size, key industries using SIC codes, geographic regions and the number of locations, etc. A few we like include Marketo, Acton and Eloqua. Let’s start with Targeting: First you will need to build the ideal profiles of your target prospect industries and channels.

Lead Rank 29

Lead Rank Lead Scoring Jigsaw Conversion 29

Sales Hacker

DECEMBER 1, 2020

A career marketer’s advantage in growing holistic revenue [17:54]. He talks about the journey of a marketer leading the entire revenue function on the path to CEO. Don’t disclose revenue, but I think you could deduce it. And on Stitcher. Show Agenda and Timestamps. Show Introduction [00:01]. Is that right?

Marketing 63

Marketing Scale Demand Generation Agencies Marketo 63

LeadFuze

JANUARY 1, 2022

There are many ways that a sales leader or organization can gain scale, accelerate revenue, drive cost savings and augment their outsource sales team. How does one generate predictable revenue streams with their outsource sales team strategy? What kind of pattern will you use that can be repeated?

Outsourcing Services 52

Outsourcing Services Sales Outsourcing Hiring Lead Rank 52

Tenfold

SEPTEMBER 19, 2017

In the case of Eloqua, a software company, their average sales cycle has decreased by 20 days, with 25 percent more leads that convert to opportunities. To generate more leads, to shorten the sales cycle, to close more leads and to generate more revenue….

Social Selling 71

Social Selling Enterprise Enterprise Social Media 71

The Pipeline

JULY 29, 2011

Targeting Eloqua to grow my knowledge of their industry leading lead generation tool. Sales and Marketing are both responsible for revenue generation, and must be incredibly collaborative to make it work. . • Finding partners. • Coaching Inside Sales. Allan Himmelstein. July 29th, 2011. I really like what you are saying Shannon.

Sales Qualified Lead 266

Sales Qualified Lead Pipeline Lead Rank Lead Scoring 266

Salesmate

JUNE 15, 2021

HubSpot’s powerful marketing automation tool provides an all-inclusive plan that works for every business to scale their revenue and eliminate dependency for manual tasks. . Oracle Eloqua. Oracle Eloqua is here to streamline your marketing and sales activities. Price – Started plan $45/mo. Professional plan $800/mo. Mailchimp .

Software 52

Software Software Marketing Scale 52

Pointclear

FEBRUARY 27, 2014

Think about it: if their clients can’t get the value from the software, their revenues are going to be impacted. Even the marketing automation software vendors themselves recognize the importance of strategy, for their own success, as well as that of their clients. So education campaigns are underway.

Marketing 266

Marketing Strategy Eloqua Marketo 266

Zoominfo

OCTOBER 14, 2021

This translates into significantly lower bounce rates, higher revenue, and more effective campaigns. To learn more about ZoomInfo’s data quality and how we can help your team hit their number, check out the following case studies: How marketing automation provider Eloqua decreased bounce-backs by approx.

Data 100

Data Lead Rank Scale Eloqua 100

InsightSquared

MARCH 29, 2018

Prior to the emergence of companies like Eloqua and Marketo, marketers were largely flying blind when it came to quantifying the value they provided to their organizations. As these companies grew – Eloqua, Marketo, and HubSpot all enjoyed successful IPOs; Pardot was acquired by Salesforce.com – so too did their promises.

Vendor 73

Vendor Report Eloqua Marketo 73

Salesmate

FEBRUARY 16, 2021

Her impressive track record of over 20 years of experience in Silicon Valley and software sales companies like Oracle and Eloqua makes her worthy of following for great sales hacks. In the last two decades, she has helped over 320+ companies in building, optimizing and expanding Inside Sales- from building pipelines to generating revenue.

Influencer 105

Influencer Eloqua Social Media Oracle 105

Sales Overdrive

JUNE 22, 2012

You can begin by segmenting your targets by revenue size, key industries using SIC codes, geographic regions and the number of locations, etc. A few we like include Marketo, Acton and Eloqua. Some common examples are increased revenue, increased market share and an improved competitive advantage, to name a few.

Conversion 20

Conversion Decision Maker Lead Rank Lead Scoring 20

Sales Hacker

OCTOBER 7, 2021

I’ve sold to the largest companies in the world on behalf of the largest companies in the world and now help entrepreneurs and small business owners create a B2B Sales Strategy to increase the revenue and value of their business. She is a globally recognized, award-winning revenue enablement executive. Alicia Murphy.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130

OutboundView

SEPTEMBER 20, 2018

Use this guide to shape a 12-18 month strategy that gives your business the best opportunity to find new sales opportunities and grow revenue. Too many companies try to hire their way into growing revenue. The result is an executable plan that doesn’t require a $150K/year CMO, and gives you the best chance to increase revenue.

Paid Content 34

Paid Content B2B Top of Funnel Outsourcing Services 34

Nudge.ai

JUNE 21, 2018

My background, been in the general revenue space for a while. The first startup I did was a company called Eloqua in the marketing automation space. Eloqua and a few other players in the marketing automation space were sort of the big foundational pillars there. Steve Woods: Sure, glad to.

Top of Funnel 31

Top of Funnel Video Eloqua Social Selling 31