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Product Led Growth: Turning Salespeople into Sherpas

Sales Hacker

The salesperson in a PLG company is like a sherpa on Everest. For example, the world of PLG isn’t a great fit with the militaristic, break-down-the-door style of the “Enterprise Sales Is King” mentality. Getting to the top of Everest isn’t easy. You only meet the sherpa once you make it to basecamp. Actions or events.