Sales and Marketing Management

DECEMBER 18, 2020

In this Q&A, she speaks to the effectiveness of text messaging incorporated into events, virtual or live. Q: What do you think corporate events are missing, now that they’re online? Event organizers are doing an excellent job of trying to recreate interactive sessions, networking cocktail hours and dinners.

Lead Rank 215

Lead Rank Lead Scoring Scale Segment 215

Sales and Marketing Management

APRIL 21, 2020

What does it mean for business events and incentive travel programs? We spoke with Carina Bauer, CEO of IMEX Group, which connects meetings and events businesses with customers through annual tradeshows in Germany and Las Vegas. Are we looking at a new normal for the meetings and events industry?

Meeting 227

Meeting Face-to-face Travel Incentives 227

Mr. Inside Sales

SEPTEMBER 4, 2020

2121 Sales Kickoffs are going to be different this coming January. Especially when you hire Mike Brooks, Mr. Inside Sales to kick off your sales event! Mike can customize your keynote, breakout, or sales kickoff session and deliver a content rich, motivating message that will launch your team into action in January.

Hiring 156

Hiring Gatekeeper Face-to-face Inside Sales 156

SBI Growth

SEPTEMBER 25, 2021

A hot topic on the minds of executives, validated by SBI’s Growth Advisory Board Program, is what the future of the workplace looks like and how to create an impactful EX and CX in a hybrid environment. Executives are looking.

Ideal Customer Profile 321

Ideal Customer Profile How To SalesForce Analysis 321

Hubspot Sales

SEPTEMBER 18, 2023

Timing is everything in sales. That is why recognizing trigger events is key to being successful. In this article, we’ll cover what a trigger event is, why they’re important and provide examples you can apply to your own sales strategy. Why Trigger Events are Important Sales is a time-sensitive profession.

Social Media 104

Social Media Google Hiring How To 104

Understanding the Sales Force

APRIL 6, 2020

In today's article I'm going off topic so that I can share how we converted Objective Management Group's (OMG) 4-day Boston International Sales Experts Conference for OMG Partners, to a 3-Day Virtual Event on short notice, as well as the lessons learned so that you might be able to accomplish the same things that we did.

Conference 382

Conference Video Groups Objections 382

Zoominfo

AUGUST 1, 2023

But advanced users know that intent can also be a handy tool for forecasting major corporate announcements like layoffs, acquisitions, or data breaches — events that can drive huge opportunities for any business able to capitalize. ZoomInfo covers over 4,500 topics, ranging from sales enablement tools to M&A to private equity.

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Intent Data Intent Intent Signal Data 130

Zoominfo

OCTOBER 5, 2021

Scenario You’re sponsoring or hosting an event and want to get more potential attendees to sign up. Send three email blasts: the first should be sent a month prior to the event, followed by two subsequent emails two weeks prior and a day or two beforehand. Trigger Upcoming event Action Email automation

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Follow-up Leads Marketing Qualified Lead Sales 100

Sales 2.0

JULY 7, 2014

He’s writing some excellent stuff about modern sales and marketing over there. As timing would have it, Louis just updated me that he has a new (free 83-page) ebook out of interviews with sales and marketing leaders. Louis asked about the usefulness of Sales 2.0 Louis asked about the usefulness of Sales 2.0

InsideView 301

InsideView Hiring Cancellation Account 301

Smooth Sale

SEPTEMBER 8, 2023

Photo by Alperomeresin via Pixabay, AI-Generated Attract the Right Job Or Clientele: Do You Realize The Power of A Successful Corporate Event? However, it serves us well to recall the value of hosting a corporate event. In truth, there are many reasons why a corporate event can work wonders for your business. People buy people.

Face-to-face 104

Face-to-face Licensing Lead Rank Lead Scoring 104

Sales and Marketing Management

MARCH 6, 2024

Offsite events are not a "build and they will come" endeavor. Here are five ways to make your in-person event more enticing and successful. The post Driving Leads and Sales Through Private Engagements appeared first on Sales & Marketing Management.

Leads 295

Leads Marketing Qualified Lead Sales Marketing 295

Sales and Marketing Management

MAY 8, 2019

Now, it’s changing the way we plan, host, and attend events. But how has streaming video transformed the events world? In the past, events were limited to space and time. Simply put, to be part of an event, you physically had to be there. Video adds another level of interactivity to your events. It’s a win-win!

Video 316

Video Strategy Maximizer ROI 316

No More Cold Calling

JANUARY 14, 2021

Register for Back in The Black Sales TV—first episode on January 19. The Gatekeeper Died: Why That’s a Good Thing” is the topic for my new, monthly, live Sales TV Show on the Sales Experts Channel. Why am I doing a monthly Sales TV Show? We’ve all had to make calls from a script at some point in our sales career.

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Gatekeeper Referrals Cold Calling Telemarketing 265

Zoominfo

APRIL 29, 2020

Events and trade shows are expensive, even if you’re not a sponsor. Even so, they are still one of the best ways to get your solution in front of a crowd of likely prospects: 41% of companies consider event marketing to be their top channel for lead generation. Identify Who’s Going to the Event. Prioritize Pre-Event Outreach.

Trade Show 191

Trade Show Lead Generation Sales Qualified Lead Leads 191

Understanding the Sales Force

APRIL 9, 2021

The entire world was in lockdown and at Objective Management Group (OMG) we had just ten days to figure out how to convert our annual four-day international conference for sales experts to a three-day virtual event over Zoom. By late last summer, we knew full well that our 2021 conference would also be virtual.

Conference 182

Conference Face-to-face How To Groups 182

The Center for Sales Strategy

JUNE 8, 2022

There are two underrated ways to quickly improve sales skills, grow networks, and grow both personally and professionally. The second way is to invest in yourself and attend conferences and events. Listed in order by date, here are some upcoming virtual and in-person events for all sales professionals to attend in 2022.

Conference 110

Conference Networking Industry Sales 110

Sales and Marketing Management

JUNE 4, 2021

Whether it’s meeting colleagues around the water cooler or meeting new sales accounts at an event, we look forward to additional in-person collaboration and connection. The post 5 Common Virtual Meeting and Event Mistakes appeared first on Sales & Marketing Management.

Meeting 120

Meeting Face-to-face Account Marketing 120

criteria for success

JUNE 21, 2022

Looking for the perfect active listening exercise for your next sales training event? Sales can often be a very solo gig. In her article 5 Sales Team Building Activities for a Winning Culture , Elizabeth points out that “a team with a healthy winning culture is able to achieve more than a team that’s always competing.”.

Exercises 98

Exercises Training Groups Exact 98

Sales Hacker

SEPTEMBER 13, 2022

Want to write sales emails like a pro? Manager, Outbound Growth Marketing at Greenhouse) and Will Allred (Co-Founder & COO at Lavender) to get TWO perspectives and TWO approaches on real sales emails, every week on Sales Hacker. I wanted to catch up at the event. Have a question about your sales email?

Scale 75

Scale Churn Outbound Retention 75

Vengreso

FEBRUARY 19, 2020

Events have been a notoriously difficult marketing channel to measure when it comes to adding qualified leads to the sales pipeline. Bernie’s guest on this episode of Modern Marketing Engine is Corey McCarthy, CMO of Socio—a company whose customizable event apps are changing the way companies engage with and measure event leads.

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Pipeline Hotels How To Engineering 127

SBI

MAY 5, 2020

Time for Sales and Event Teams to be Equal Partners. Before Covid, sales meetings were moving more online anyway, but now there may be quite a long time before face-to-face meetings start up again. Sales needs to sit up and embrace these new opportunities to develop new business in a new way. How’s this going to work?

Face-to-face 119

Face-to-face Follow-up Lead Capture Airlines 119

Sales and Marketing Management

SEPTEMBER 13, 2021

The post Regaining Trust and Engagement for In-Person Events appeared first on Sales & Marketing Management. Safety Protocols Increase Confidence The IRF implemented its own COVID-related best practices and participants said it positively impacted their decision to attend. […].

Incentives 120

Incentives Incentive Travel Groups 120

BuzzBoard

FEBRUARY 16, 2024

Understanding the Importance of Local Events in Selling to Small Businesses For those of you in the sales department of a digital marketing agency, selling to small businesses may seem intimidating. However, there’s a secret weapon you might be overlooking: local events. Begin networking at your next local event.

Small Business 52

Small Business Small Business Networking Case Study 52

Smooth Sale

NOVEMBER 17, 2022

Attract the Right Job Or Clientele: Are You Ready to Improve Your Networking Event? Networking events intend for you to meet new people and gain new contacts. However, planning a networking event can take time and effort. If you are in a position to host a networking event, you must ensure that it achieves rave reviews.

Networking 78

Networking Hiring Promotion Education 78

BrainShark

OCTOBER 27, 2021

To measure the ROI of your sales kickoff event (SKO), it is necessary to list out all the costs and then weigh these against the direct and indirect benefits of the event. Our formulas and cost factors show you how to calculate the ROI of your SKO.

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ROI How To Benefit Sales 117

Zoominfo

SEPTEMBER 8, 2019

There’s no way around it—industry conferences and networking events are expensive. But, live events provide a unique opportunity for your team to network, develop important skills, and ultimately improve your business. If you send your team to conferences and events, they’ll learn new skills and develop existing ones.

Conference 162

Conference B2B Face-to-face Scale 162

SBI Growth

DECEMBER 2, 2020

This time last year, SBI released the research report “Sales Kickoffs are Dead,” and revealed how to host a world-class acceleration summit for your employees. The same principles still apply — create an environment that motivates your team and activates.

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Report Motivation Research How To 373

Sales Hacker

JANUARY 24, 2022

Join this workshop if you want to finally get the return in sales from events that you’ve always wanted. We will share the exact tactics Kronologic uses to drive 10X in pipeline from events in 2021, some even closed 50% of pipeline in less than a quarter!

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Pipeline Exact Sales Closing 55

Smooth Sale

NOVEMBER 11, 2022

Attract the Right Job Or Clientele: Creating A Business Event to Help Your Company Grow. Our collaborative Blog offers insights into ‘Creating a business event can help your company grow.’. __. A Business Event to Help Your Company Grow. What is a Business Event? Image Credit. More doors open to opportunity.

Company 78

Company Outsourcing Services Social Media Advertising 78

Zoominfo

JUNE 14, 2018

Industry trade shows and professional events are an excellent way to learn new skills, network with others, and revive your creativity. But, these events can also be overwhelming—with multiple tracks, different sessions to choose from, and long days filled with non-stop activities. attendees must be sure they’re prepared ahead of time.

B2B 159

B2B Trade Show Social Media Vendor 159

Mr. Inside Sales

OCTOBER 7, 2019

Still looking for the most dynamic speaker to make your 2020 sales conference a huge success? Then reach out to Mike today to see if your event date is still available! Did you know that Mike was named the “Service Provider of the Year” by the American Association of Inside Sales Professionals for the last three years in a row?

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Face-to-face B2C Inside Sales Gatekeeper 121

Sales and Marketing Management

AUGUST 29, 2018

Take, for example, your annual sales meeting. Organizations should consider hosting on-site, interactive recognition events. These events are certainly worth a social media post, right? Additionally, create a hashtag specific to the meeting or event. Create selfie moments. Create an environment that encourages selfies.

Social Media 153

Social Media Media Loyalty Energy 153

eGrabber

SEPTEMBER 28, 2020

LinkedIn is now showing all attendees to all Events (& webinars) your prospects are attending! You don’t have to be the organizer of any of the events to get all the attendee leads! You just have to know how to search for the right events. Here is a 4 step process to leverage LinkedIn EVENTS for new leads.

Ideal Customer Profile 111

Ideal Customer Profile LinkedIn Webinar Metrics B2B 111