The Sales Association

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Define it or Deny It ? What's the Problem With the Word ?Sales??

The Sales Association

“What is the difference between “sales” and “business development?” ” While working with a client to define sales and service outcomes, one of the project team members said, “This is exactly what we need. One thing though, let’s not call this sales.

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The Sales Association: Sell the ?Product of Your Product? to.

The Sales Association

For instance, when we purchased a new copy machine for the office, we could have purchased the exact same brand and model for less than what we paid from a number of distribution sources. Answer: Don’t get hung up on the product itself. You need to think about what you do for the customer.

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Why Telemarketing Remains the Unsung Hero of Lead Generation

The Sales Association

Denise: Everyone is using email, more often than not, the standard bearers (Constant Contact, Exact Target, Vertical Response). The Bootstrap: When you are working with a telemarketing team, are they being supported by systems that facilitate information distribution via email? What are some popular solutions you are seeing?

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6 Small Town Sensibilities to Boost B2B Social Media Impact

The Sales Association

Some participants develop a supportive online community with apparent ease. They converse with their growing online network as easily as if they were bumping into friends at the local diner. Let’s explore how they do it, and what exactly those followers and re-tweets mean to the bottom line.