Steven Rosen

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Sales Manager Rule #1: Coaching to Improve Skills

Steven Rosen

Chris committed to coaching to improve the skills of his sales team. is a district sales manager who just took my Focused Sales Coaching online program. He has done well implementing the program and is so close to being a great sales manager. I have been working with Chris as his sales executive coach.

Coaching 284
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Get Off Your Butt and Start Coaching Your Reps

Steven Rosen

Sales Managers: Get Off Your Butt and Start Coaching Your Reps In today’s highly competitive sales industry, which has endless analytic tools and virtual interfaces, the role of the sales manager has quietly pivoted to that of a ‘dashboard coach.’

Coaching 156
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The Key to Supercharging Annual Performance Reviews

Steven Rosen

Developing strong development plans for your frontline sales managers will set an example for your sales managers to do the same with their salespeople. Based on my experience, you can provide your sales managers with workshops, online training, and leadership books.

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Who’s Coaching the Coaches?

Steven Rosen

Second-line sales managers (SLM) don’t coach their FLMs on their coaching. The role of the frontline manager (FLM) is to recruit, develop, and retain top sales performers. Sales coaching is a challenging skill that very few sales managers master. The reality is there is no one coaching the coaches.

Coaching 156
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Part 2: Coaching Your Team Post-Covid Recovery

Steven Rosen

In the pre-COVID days, sales managers would ride along with a sales rep for the day. They would observe calls, ask questions to help the sales rep evaluate what worked well and didn’t work, and have the rep come up with ways they would commit to improving their selling skills. Step 2, is Coaching Focus.

Coaching 290
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Quarterly Business Reviews – Drive Sales Performance

Steven Rosen

Business acumen and business planning are becoming a much more necessary skill for sales reps and sales managers. The company’s business planning processes require sales reps to build annual business plans. It starts with the front-line sales manager reviewing each member of their sales team.

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(2:56) “The Importance of Setting Learning Goals for Sales Leaders”

Steven Rosen

In this 2:56 video, Steven Rosen and Colleen Stanley discuss the need for sales managers to go beyond setting sales goals and to define learning goals for their teams. They share how organizations can align learning goals with sales goals and invest in training and resources to support their salespeople.