DiscoverOrg Sales

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[VIDEO] A Not-so-Friendly Cold Call Competition

DiscoverOrg Sales

Hope lights up Dan’s face, and as he starts Googling on his phone, even Siri weighs in: Wait – you’re in sales, and you don’t know DiscoverOrg? Robert takes a break from slurping his celebratory take-out noodles to drop some knowledge on Dan: His secret sales cold call weapon? DiscoverOrg.

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Cat Meme Queen Strikes Again: Bad CRM Data Quality is Even Worse Than You Think

DiscoverOrg Sales

Another factor many marketers may not consider: Search engines like Google look for engagement with emails. Google wants to make sure people are actually opening your email, clicking on it,” says Hamilton. You may have noticed Google prompting you: ‘Do you want to hear from this person?’ Getting into the inbox isn’t enough.

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Artificial Intelligence for B2B Sales & Marketing: Reality vs. Hype in 2018

DiscoverOrg Sales

Artificially intelligent systems have been pioneered by companies like Netflix, Amazon, Google, and Tesla to collect data and use it to compel behavior. Consider that Google collects data from 40,000 search queries PER SECOND … just for your Maps app to serve up for directions to the nearest gas station.

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8 Ways to Use BASHO Emails in Cold Email Outreach – With Examples

DiscoverOrg Sales

Because – let’s face it – Googling someone is more fun and less risk than actually reaching out!). If you don’t see anything jump out on their LinkedIn within 20 – 30 seconds, or after a quick Google search, move on. You’ll quickly recognize when research is going to take longer than 5 minutes.

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The Coming Customer Data Tsunami: 3 Predictions for 2019

DiscoverOrg Sales

When we Google Thai restaurants, we expect results near us, plus driving directions from our current location. Most conversations around big data reference healthcare data, GPS/location data, data within government and education systems, financial data – all personal information at the consumer level.

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3 Ways Sales Can Help the Marketing Team (and Help Themselves)

DiscoverOrg Sales

After all, how else can the marketing team create resources such as whitepapers or how-to checklists for your prospects, or know which keywords to target on Google AdWords, if they are missing out on the gossip of who is searching for what, and which companies are currently looking for new solutions?

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Myth Busters: 3 Sales Intelligence Assumptions Dispelled

DiscoverOrg Sales

Most of these myths lump all data providers together, failing to distinguish between bargain contact lists and verified data intelligence services: Think Netscape vs. Google Chrome. Sales and marketing teams that buy into myths about data providers miss out on serious business value. Or In ‘n’ Out Burger vs. … any other burger.