The Sales Association

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The Components of a Metric-based Strategic Account Plan

The Sales Association

Microsoft Office Templates is one top-ranked resource in Google results for ‘strategic account plan’ where a standard ‘strategic account business plan template’ is provided. At the time of this post it has been downloaded over 200,000 times!

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CSC Graduates Participate in Expert Super-Seller™ Panel at Sales Association Annual Conference

The Sales Association

Batia shared best practices that he instills with his sales team such as using online tools like Newsie and Google Alerts to stay on top of what is changing and relevant to client businesses. “You have to come to client meetings with a point of view,” said panelist Rick Batia, Vice President of Sales, Mach 1 Global.

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Why Telemarketing Remains the Unsung Hero of Lead Generation

The Sales Association

A cold call results in the savvy prospect pulling up the client’s website in the moment or ‘Googling’ the client to see what appears. In these cases, the prospect and customer will likely be using online information to form an opinion about the client.