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A sales story – the emerging importance of positive deviants

Sales Training Connection

Health care is a good case in point. An alternative approach is to seek out Positive Deviants. Let’s define a Positive Deviant as a sales rep who already has some of the desired behaviors to succeed in the new selling environment. In the way of searching, your top performers are probably not Positive Deviants.

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Medical device sales – tips to leverage the power of storytelling – An STC Classic

Sales Training Connection

If you want someone to care about making sustained behavior change, you have to individualize the story. Keep it positive. It allows medical device sales reps to translate their sales message from solely a clinical product pitch to a positive patient experience with health outcomes. But not just any narrative.

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The Monthly Rundown: Startups to Watch from Shamus the Sales Guy – May

Crunchbase

The five startups that caught my eye in May include a few interesting players in the mental health, security and SOC-as-a-service spaces, and a new socially conscious fintech platform. . Industry: Health Care, Health Diagnostics, Personal Health, Wellness. Mindstrong. HQ: San Francisco, CA. DefinedCrowd.

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Onboarding In Sales: Training + Leadership

Sales and Marketing Management

With leaders involved in the onboarding process, sharing collective knowledge and balancing the guiding methodology with individual expertise, onboarding programs will be poised for greater success -- and sales teams positioned for stronger revenue growth. Leaders, Take Part! Leaders should be participating in the onboarding process.

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Medical sales – A new sales environment as more physicians become hospital employees

Sales Training Connection

hospitals have begun responding to the implementation of health care reform by accelerating their hiring of physicians. physicians are now employed by hospitals or integrated delivery systems , a trend fueled by the creation of accountable care organizations (ACOs) and the prospect of more risk-based payment approaches.

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Drive sales innovation by bottom up entrepreneurialism

Sales Training Connection

A good case in point is the health care market where the Affordable Care Act plus other social and economic trends are transforming the health care landscape. Many markets are undergoing a transformational change where the customer is demanding salespeople bring innovative thinking and new insights.

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Selling to experienced vs. new physicians – it’s not just more of the same

Sales Training Connection

Selling to new physiciansLike many others, we've written about how physicians increasingly are becoming cost conscious - especially as more and more doctors find themselves hospital employees - either through purchasing practices or assuming hospitalists positions. ©2012 Sales Horizons, LLC.