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How Your Small Business Brand Affects Your Customers’ Behaviors

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Your small business brand is all about the expectations held by your loyal customers and not so loyal ones. Since I recognized this was not the norm I had associated with this small business brand, I asked around minute four “Is there a problem?” Let me explain. Inquisitive or positive behavior.

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What Are Ai-Driven Sales Insights?

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Strategies for Distinguishing your Digital Marketing Agency for Small Businesses. Not only does this strategy utilize artificial intelligence (AI), but it also taps into customer intelligence, constructing comprehensive customer profiles that help local and small businesses flourish.

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Memorable Marketing Makes Money

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The question is how do I make my marketing memorable for my small business? Maybe this is why so many medium to small businesses (SMB) are looking to custom promotional items to strengthen their memorable marketing message through differentiation. Share on Facebook.

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What Is Missing in Most Sales Proposals

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This past week several of my executive small business coaching clients asked my opinion about the sales proposals they had recently received. As an aside, another observation is many small local small business marketing firms do not have SEO friendly websites given the amount of traffic they receive.

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Priceless, The First Customer Service Experience

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Each of these local small businesses made that first customer service experience delightful and then backed up that experience with competent service personnel. Unless these firms demonstrate some significant negative behavior, they have earned my customer loyalty and hence my business as long as we live here.

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Organizational Development Is The Old Way of StrategicThinking

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Organizational development has been around for years and looks to improve the small business from the 30,000 foot level. Additionally this business model works with any organization, in any industry from the solo entrepreneurs to small and mid size businesses under 100 employees to the Fortune 500.

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Why the Strategic Planning Process Needs to Be Changed for Sustainable Business Growth – Part 1

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is to look to the values statement that being the non-negotiable behaviors all within the organization agreed to live by or the vision statement as to where does the small business owner, chief executive officer or the entire C-Suite leadership table see the business down the path in the next 3 to 5 years. Share on Facebook.